Internet Marketing Business Blog James Schramko » Video

Building Relationships With Your Customers (with Alexi Neocleous)

James — Mon, 30 Jan 2012 20:50:30 +0000

Some marketers are happy with 5% email broadcast open rates and others achieve 25% or much higher. The difference? The relationship with the list according to copywriter and conversions expert Alexi Neocleous. Should you hammer your lists with up-sells and down-sells? Or work on the lifetime value of the customers instead? – Watch this short video:

This video is an extract from James Schramko’s FastWebFormula

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Building Relationships With Your Customers (with Alexi Neocleous)

Applying a Business Plan Design

James — Sun, 18 Dec 2011 08:52:40 +0000

Getting massive growth in your Internet Business can come from easy and simple systems. Make a list and use the only most effective internet marketing tools. Webinars are a hot way to make money online. Being able to reach people all around the world (including your own team) is a possibility with the right tools. Email management and meetings are also vitally important for excellent communication. Create deadlines for your meetings to get to the point faster.

Buy the whole video set from fastWebformula 3 here

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Applying a Business Plan Design

The Best Internet Marketing Tools

James — Sun, 18 Dec 2011 08:39:51 +0000

James Schramko still uses Nanacast and basecamp. For testing James uses Visual Website Optimizer. Survey Monkey is terrific for creating more tailored solutions. Getting feedback is a vital weapon for profit.

Getting a dashboard like SpeedDash is the best way to relieve yourself from email overload. The only things you need in your inbox are things that require action.

Support is best run from ZenDesk. You can have multiple people in the helpdesk and task tickets according to skill. Do this with a focus on lifetime customers and your Internet Business will be the best.

Get more Videos from FastWebFormula3

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The Best Internet Marketing Tools

Internet Business Process Optimization

James — Sun, 18 Dec 2011 07:47:51 +0000

Getting the most from your internet business is possible with business process optimization. When you get these things right you can create an internet business that is profitable, has excellent cashflow, is predictable and runs without you.

Set up a meeting with all the stakeholders in your business and discuss the flow of an order from start to finish. Make the system streamlined and tick box simple. The most successful businesses have the best systems. Look to your nearest apple store for an example of this.

Did you like this video? See what else James Schramko shared at FastWebformula3 here

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Internet Business Process Optimization

Why Build An Internet Business?

James — Sun, 18 Dec 2011 06:40:40 +0000

Cashflow positive, no loan required, can be sold. That is the best James Schramko Internet business. Business building is the most exciting asset class to grow because you are in control. You set the rules and you can create something special. When you compare that to stock market investing or traditional investment property it is easy to see why building an internet business wins.

See more James Schramko Fast Web Formula 3 videos here

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Why Build An Internet Business?

Why Asset Control Matters To Internet Marketers

James — Sun, 18 Dec 2011 06:10:18 +0000

‘It is better to own the racecourse than the race horse’ – James Schramko. As an Internet marketer be sure to post premium content to your blog then embed it on Facebook rather than post directly to Facebook. Use segmented fan pages to drive traffic to your own assets where you can build a list. Use YouTube to share videos to then embed on your blog and Facebook.

Use Twitter to leverage facebook posts on auto-pilot just as long as you turn up there daily to respond and engage. When you own the domain and the website you have control of the asset and also you may be able to sell it. This is a far better situation than when you build on someone else’s framework and get shut down….

James Schramko speaking at FastWebFormula3

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Why Asset Control Matters To Internet Marketers

Gideon Shalwick Reveals Video Creation and YouTube Traffic Techniques

James — Tue, 13 Sep 2011 14:36:50 +0000

Prepare to learn some special YouTube video marketing hacks! Gideon Shalwick from Rapid Video Blogging shares plenty of cool stuff in this podcast.

The camera to web process Gideon uses
Why YouTube videos can help your WordPress blog in the search results
How to make sure your YouTube channel builds high PR (Page rank)
The formula Gideon uses for delivering content (complex or simple?)
The words you should AVOID using unless you want your account shut down
Partnering with YouTube and the OTHER methods for monetizing videos
Joint ventures with other YT video channels and much more…

Resources mentioned in this podcast:

FreeMagicLive

RapidVideoBlogging

Special Gideon Process Map:

Click Map To Enlarge

Rate this podcast in iTunes

Gideon is an expert at FastWebFormula3

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Gideon Shalwick Reveals Video Creation and YouTube Traffic Techniques

Traffic Grab Review

James — Sun, 17 Apr 2011 14:23:05 +0000

Over the last three months I have been collating and recording a serious training product about getting targeted website traffic called “TrafficGrab“. I went through the last five years worth of traffic strategies I have tested. Next I mapped out and sytstemized the process my own team use. What was left was the trafficGrab system. Just the information you need and nothing else.

The first training modules are free and they cover:

How to research the right buying phrases
The best content to prepare to attract buyers
What site structure to use to harness conversions

The other (paid) modules cover:

Traffic – and LOTS of it
Conversions – so you make profit
Leverage – make event more profit!

What you can expect

There are 24 traffic Steps, a huge Mindmap and at least 9 hours of high quailty video in this full course. (Some people think I am a little crazy making all of this available for just a one time investment of only $79.95).

Start viewing the first modules from the course for FREE

Highlights from the course include:

How to get targeted traffic from scratch.
How to build a list of qualified buyers.
How to scale campaigns once you get conversions.

The big traffic channels are covered:

Facebook Traffic (Paid and Free)
Youtube Traffic (Video domination)
Google Traffic (Getting top SEO positions)
Affiliate Traffic
PPC Traffic (Pay-per-click)
RSS Traffic
Article Traffic
Web 2.0 Traffic
Email List Traffic
and way more….

Case Studies revealed

In this training I am showing a few case studies where I generated truly excellent sales results. You can see the EXACT campaigns and how I did it. It is not often you see real results laid bare like this. I am taking a big risk educating my competition. The system I have developed can be replicated. My students have been able to get similar results so perhaps you can get some value from this too.

TrafficGrab System reveals…

If you ever wanted to see how to generate 300,000 views per month on Facebook, or have more than one million dollars flow through your shopping cart each year, this is the place to see it. I’ve done it.

The introduction video is waiting for you here

(please make a comment if you like the videos!)

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Traffic Grab Review

Internet Marketing Success Is A Matter Of Choice

James — Mon, 03 Jan 2011 00:36:58 +0000

Just as sure as you are reading this there are certain success strategies you can employ to get a specific result in business (and life). One thing I talk about a lot with students is the idea of defining where it is you want to be (and why) then breaking up the path into process steps. Imagine a game of Pool where the objective is to eventually sink the black ball to win the game. You need to sink all the your balls first before your competitor sinks theirs to have the black ball. This is just like business. Define your objective, work out the steps, play within the ‘rules’ (ethical and legal) and set about executing the steps with focus and determination.

Start with the end in mind

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Internet Marketing Success Is A Matter Of Choice

Get $5000 Local Business Clients Without Cold Calling! (Conversion Method Exposed)…

James — Wed, 16 Jun 2010 13:06:20 +0000

Imagine discovering a new method of selling Internet Marketing to local businesses where you don’t have to ‘sell’ face to face or even over the phone. When I watched the video Kevin Mckillop made I knew it was something special. Two years ago this technique generated me some very handy six figure deals and the technique works better than ever now. I even blog posted about it on this very blog! Somebody was paying attention.

“higher than 60% conversions…”

Kevin Mckillop is a reserved ‘below the radar’ marketer from Canada who is absolutely crushing it in the local business market. Using his stealthy video marketing methods he is achieving higher than 60% conversions at high price points. I discovered what Kevin was doing because we are in a strategy mastermind together.

Clients LOVE this unobtrusive sales method

One client loved Kevins video so much they immediately sacked their current web agent and hired Kevin for $20,000. Listen to the call to discover how the client was thrilled at being approached. Kevin was the hero who came to rescue them from the jaws of failure.

ZERO competition

Very rarely do we get a genuine opportunity to attack a market that is HOT yet has almost no competition. Using Kevins Local Video Methods you can step in front of all other contenders and DOMINATE. The big agencies are asleep on this and right now is the best time to take advantage of this. Local business marketing is THE place to be as all businesses adjust to the ‘web’ and it becomes a ’100% required’ non negotiable marketing medium.

How To Use Video In Local Business Marketing

The approach is simple:

locate a good prospective business
make a personalized ‘seo’ marketing critique
send it to them
wait until they call you (happens more than 60% of the time)
complete an agreement
bank the cheque
perform the work (HINT: outsource this)
repeat with next client

How Technical is This?

Can you really do this? Absolutely says Kevin. Nobody needs to struggle again since he has documented all the software you need, the scripts, the approach, the system and the instructional step-by-step videos. The method requires a Mac or PC and some extra software for screen recording. You can do this at home without any fancy pants gear.

Table Of Contents

How to get Started?

Visit Kevins site using my link just below. If you like what you see as much as I did (seriously for the price versus income potential it is a no brainer) invest in this value laden information package:

-> MY LINK

Coaching & Templates Bonus Included

Inside the membership area is a special bonus 14 day trial for *SuperFastResults coaching membership (massive value) where Kevin and I are waiting to help you with your Internet Marketing. The forum contains my now famous ‘six figure’ proposal template and two full webinars on the topic of local business marketing. Kyle Tully and I present ‘FAST CASH’ and also “Local Business Formula”. With this support you will be able to put together the deals that will make this year very different from last year.

Watch The Video Method Here

(*14 day trial does not apply to current members of SFR)

Got questions about this technique? – Post them below:

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Get $5000 Local Business Clients Without Cold Calling! (Conversion Method Exposed)…

Video Sitemap Generator Increases Rankings

Dave — Mon, 07 Jun 2010 01:57:43 +0000

If you are using video to market your services or products and want to have visitors – and potential customers – show up at your site then there is one heavy weight player that you need to be aware of – Google.

Google has made it abundantly clear that video is important. They have even done us the favor of spelling out what you need to do to help Google find your video content so they can index and rank your video content in their search engine results.

Guess what? Google likes to see information about your video in a certain format. And I have to admit, it is not altogether pretty.

Google Video Sitemaps

There is a certain type of file, an xml file, that you can submit to Google that includes information about your videos.

This file provides details like a title, a description, the page the video is on, the location of the video content (this is different then the page the video is on), and a thumbnail of the video. Optionally, you can provide information regarding the video length, if and when the video expires, how many views the video has seen, when you published the video, descriptive tags, a category, is it family friendly or not, and any restrictions on where the video can be viewed.

Would you like to see what the file content looks like?

Told you it wasn’t pretty.

Video Sitemap Generator

If you are putting videos on Youtube, then what I am about to share isn’t relevant.

But if you are putting video content on your own sites – where you can control the visitor’s experience, and importantly, you own the content – then here is a way to generate a Google friendly video sitemap in just minutes.

I’ll start by saying that providing four of the five required pieces of information is very straightforward. It’s the last one that matters the most.

If you are using a professional video player like EZS3, then the location of the video content is typically “encrypted” to make it difficult for people to access your video directly. Unfortunately, this also makes it almost impossible to create a video sitemap.

Never fear, I wouldn’t lead you down this path without a solution.

EZS3 Sitemap Generator

Let’s assume you are using EZS3 to host your videos.

Using the EZS3 video sitemap generator provided here, type in the “easy” required stuff – location of the page that has the video on it, the video thumbnail location, title for the video, and a description of the video.

All that is left to do is provide the Video Content Location.

Go into your EZS3 account, find the video you want to create a sitemap for.

You can do this by:

1) Clicking on “Manage Players” for one of the supported formats like flv, MP3, Camtasia Studio, mov, wmv, etc.

2) Select Player to Edit – choose one of the videos and click on the “View Player” button.

3) Scroll to the bottom of the page and click on either “Javascript Code” or “HTML code”, click the Select Code button, then copy the content (Ctrl-C for the PC and Command-C for the Mac).

Now go back to the EZS3 video sitemap generator and paste in the contents you use copied to the Video Content Location box.

Now that the required information is out of the way, there are just a couple optional pieces of information I recommend you provide.

One of the them is the Video Duration and the other is Video Tags. Video Tags are short one or two word phrases that describe your video. For instance, if this article was a video, I would probably add “video sitemap“, “google” and “EZS3” as tags (one per line).

Finally, click on the Submit button at the bottom.

Create A Video Sitemap Page

If everything went well, then a new content box appeared at the top with instructions to “Copy and Paste this content into a .xml file, i.e. – video.xml, on your site.

Do just that. You don’t have to use the filename “video.xml”, that was just a suggestion. You could use something like “video-sitemap.xml”. Just make sure the filename ends with a .xml.

That’s it, you’re done. If you want, you can go over to the Google Webmaster area and submit your newly created video sitemap. Or …

Bonus

Here is an extra tip to help with getting your newly created video sitemap found.

If you use the Google XML sitemaps plugin with WordPress, then from your WordPress dashboard click on Settings > XML-Sitemaps, scroll about half way down the page and click on “Add new page”. Add the link to your newly created video sitemap, i.e. – http://www.example.com/video.xml, set the priority to 0.7, Change Frequency to Always, and add the current data in YYYY-MM-DD format. This will provide a link from our Google sitemap to your video sitemap.

Next, go to http://www.pingoat.com/, type in your site’s name, site’s URL, i.e. – http://www.example.com, and your video feed, i.e. – http://www.example.com/video.xml.

After I used pingoat, the Google bot found my video.xml file just 7 short seconds later. Sweet!

You Just Gave Google What It Wants

If Google finds your video content useful and relevant, you can expect to see more visitors to your video website.

EZS3 video sitemap generator

Dave Wooding is a true genius when it comes to making the most out of this stuff. It should come as no surprise that he has also created an EasyVideoPlayer Video Sitemap Generator.

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Video Sitemap Generator Increases Rankings

‘Bondodog’ Reveals Gary Halbert Family Copywriting Secrets

James — Wed, 17 Feb 2010 05:44:17 +0000

Insider Copywriting Perspective
When visiting John Carlton recently I had a chance to meet and interview Bond (Bondodog) Halbert. What a privilege it was to gain deep insights into copywriting from the man who Gary Halbert once said was his greatest student (mentioned in the Boron letters).

Worlds Greatest Copywriter That Ever Lived?
Gary was the world’s greatest copywriter, according to Bond, because he could tackle any market and succeed. Luckily for us, his famous ‘Halbert letters’ are available to read online for free at TheGaryHalbertLetter.com. This is one of the best resources you could ever hope to find online if you are starting out as a copywriter. The greats all tip their hats to Gary as a formidable writer who could cause a cascade of sales with a single letter.

Just Write!!
Bond mentions “don’t be afraid of just writing and writing”. Avoid the ‘billboard’ method if you want to build a relationship with your audience. Consider your buyers actions over your own opinions. The great thing about direct response is your opinion doesn’t matter!

Cover Everything
When you craft a sales message make sure you have it all there – answer all the questions. The higher the price point the more work required to put your sales message across. (I recall John Carlton teaching me this). When preparing the campaign throw up as much as you can then cut cut cut! Most copywriters draft work then come back to it and edit it several times. Yes, write and then re-write, come back to something and ad and ad until you are done.

Gary Halbert was Different
Gary Halbert would talk to many people and get the spiel down and then think about the message over and over again before committing it to paper. John Carlton mentioned to me that Gary would loop the message into conversation over and over again. ‘He would loop it around in his head and ask several times for an opinion on the subject’. Gary would get so close to the sales letter in one go using this technique.

It is NOT all about the writing
Bond suggests you develop the hook and the offer and work with your passion wherever possible. If you have enjoyed the target market as a passion then you can translate that better by rehearsing things mentally. You can get really close to the mark when you already know the lingo of the market.

Bond’s step-by-step checklist
I pressed Bond for some easy shortcuts for new copywriters and he said: “look at what is working
already!!!”. I resonate with this as I teach it exactly the same technique to my students. Next, find the power words, use emotion (since we always sell on emotion). It is important to figure out your concept first then take the ads that are similar in that campaign and break them down. In other words, emulate the current market. All marketers should have a swipe file (a file that has best proven copy). An essential theme I hear over and over again is how you must know your product and target market in depth. New person advice summary – just do it.

“Anything worth doing is worth doing poorly”.
Actually doing things takes so little time compared to what you imagine. Don’t waste time to get things perfect – just get into it. You do not need everything before you start. Gary used to say: “Motion over meditation”. Internet Marketing has a lot of chances to test things compared to direct mail. Use this advantage. Just to move is the key.

‘That thing’
Gary Halbert always looked for the ‘where can I buy this’ reaction from his target. To garner this reaction he would continually ask people to proof read a letter and see if they want to buy it! Gary and Bond trained their marketing antennae to hear anything that resembled a HOOK. The big focus is on the deal, the hook.

The GaryHalbertLetter.com is changing!
Bond is currently re-ordering the Gary Halbert letters into the right sequence. Many people do not realize the letters are currently not in the same order as written. Bond revealed how Gary went through some hard times and went to Born Federal Prison camp. This meant Bond got to see Gary become rich. Bond was famous as the target subject for the Boron Letters (well worth reading!) and instantly became Marketing Royalty (Bond stresses as an Earl not a Duke!). Bond received a marketing education from some of the greats including Gary Halbert, Joe Karbo and Jay Abraham.

Raw honesty
Like father like son, the greatest thing to shine through this interview was the love and honesty Bond and Gary shared as father and son.

Please comment below:

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‘Bondodog’ Reveals Gary Halbert Family Copywriting Secrets

Keyword Research Exposed

James — Tue, 16 Feb 2010 06:13:42 +0000

What can these surfers teach us about marketing?
It is very hard to create waves right? Surfers look for the waves FIRST then they ride them. This is what you should do with your website. Building a website first without research is a HUGE yet very common mistake. Look for the KEYWORDS (the market activity) and then build your website and pages to harness that energy.

Some waves are too crowded?
This is why I suggest you use Market Samurai so that you can see what the keyword demand and competition are like first. Find the perfect keywords for a balance of traffic and competition. Why make building an SEO ready site more difficult than it should be right?

Download Market Samurai

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Keyword Research Exposed

Market Samurai Market Research Tool Video

James — Sat, 23 Jan 2010 02:32:13 +0000

When you build a new site you are wise to do some research. This is one of the steps I teach in FastWebFormula. Three of the best places to dig up data are Google Trends Alexa.com and Quantcast.

Market Samurai has just added new research functionality:

See the transcript here

The video explains the process of how to check up on your market before you get too far into the process. Market Samurai continue to bring great value in this tool which incredibly has a free trial and a one time purchase. This is the best keyword tool available.

Download your free evaluation version of Market Samurai

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Market Samurai Market Research Tool Video

Real Internet Marketing Events Better Than Magic Bullets?

James — Wed, 13 Jan 2010 03:23:38 +0000

Attending ‘paid’ Internet Marketing content workshops (NOT free pitch fests) could be considered THE best investment for learning. Rather than lock into one business model you can build up specialized skills that can be highly leveraged. Rest assured all the marketers selling you easy solutions have been to these events and applied some elbow grease to the teachings.

You get these benefits from quality workshops:
- Immersion learning (there are no distractions compared to home learning)
- Face to face contact with real experts (the best way to meet a ‘guru’ is to attend their workshop)
- Networking with other IM’ers (Social fun with business payoff through joint ventures)
- Travel to new places with new experiences (Fun and learning!)
- High caliber information not usually given away for free

Here are some of the events I am attending this year (in date order) where I will be taking detailed notes and implementing. I would love to meet you when you come to these too:

1) John Carlton Action Seminar – San Diego, Jan 29 – 30

What skill could possibly be be more profitable to learn than writing sales copy? It is no co-incidence the best IM’ers are heavily involved their own sales messages. Hmm…. perhaps this is worth learning. Awesome event! Students of mine who purchased material from John tell me it was THE most stunning investment they have made to learn core salesmanship.

You missed the event however you can sample John Carlton Here

2) Ed Dale 30dc – Melbourne, Feb 19,20,21.

( non affiliate LINK ) . True Aussie icon, awesomeness and great content…. See you if you are going to be there!

3) **** FastWebFormula **** – Sydney, March 5,6,7

This is my own ‘James Schramko’ high quality Internet workshop in Sydney and I will be posting about more about this soon. This is the first ever FastWebFormula and it is the best formula available teaching the latest strategies and revealing real websites and results. Suitable for new, intermediate and advanced internet marketers to build up to a 7 figure online business fast. I offer support beyond any other event ever including DAILY contact for 60 days after the event plus a bunch of other bonuses such as secret tools, webinars and course recordings. See the special video here

4) Yanik Silver Underground 6 – Washington DC, March 12-14 + BONUS

See young gun millionaire entreprenuers, Gary Vaynerchuk and a bunch of uber-successful internet superstars in the one place at the same time. This is the event that made all the difference for me two years ago!. I’ll be back again to uncover some new intel and dose up on the new ideas that will carry me forward (with my own twist as usual). (Note: Just out of interest I learn t about CPV advertising TWO full years ago from Mike Hill at this event and it is just now becoming main stream….). I have a bonus for Underground 6 heregrab your tickets here

Post a comment if you will be at any of these events so I can look out for you.

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Real Internet Marketing Events Better Than Magic Bullets?