Internet Marketing Business Blog James Schramko » Podcast

eBook, Amazon Kindle & E-Reader Market Growing Dramatically

James — Sun, 12 Feb 2012 11:14:41 +0000

A recent study in the U.S. shows the number of adults that own e-book readers has jumped from 10% to 19% over the mid-December up to early January 2012. The holiday season may have something to with that, but the numbers are there nonetheless.
source

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It’s a huge business nowadays. Take Amazon.com and the Kindle e-reader as an example. Their brilliant decision to make the Kindle more affordable in mid-2010 resulted in a surge in e-book sales over 2010 up to now.

Hachette Book Group reports a 130% increase in eBooks and audiobooks sales for 2011 which made up for 22% of the company’s overall revenue for that year. Other bookstores are reporting similar results.

Hardcover and paperback sales are said to have dropped, a fact that many print book publishers somewhat resent. However, there is no stopping this advance in technology – we must adapt if we are to run profitable businesses in the years to come.

I have a library and a large collection of books at home. I have only recently switched to the Kindle and I am sold. It is very practical, especially during travel.

Expect e-Reader numbers to further increase with devices like the new Kindle Fire. There are a few disadvantages though, you cannot lend your books to a friend without handing over your e-reader. The great thing about eBooks is that they are supported by most smartphones and tablet computers like the iPad. For me, the Kindle format does the job because delivery is faster and works it across multiple devices.

I am looking to publish some of my own work on the Kindle in the coming months. From a business perspective, publishing eBooks is far more cost-efficient, not to mention you can have an almost infinite amount of titles and never run out of stock. Your products are accessible to anyone around the world equipped with an e-reader or any other supported devices. Delivery is instantaneous. I also expect kids and schools will really drive this into the education system.

source

People read MORE often when they buy kindles

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Action: A guy called Dennis Becker is teaching people how to publish a profitable Kindle by documenting every step of the way on his blog here.

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eBook, Amazon Kindle & E-Reader Market Growing Dramatically

Advanced Internet Business Podcast

James — Thu, 09 Feb 2012 12:33:44 +0000

Steve O rejoins James Schramko for an Internet business discussion revolving around the SilverCircle Intensive workshop and the key highlights. We cover the advanced elements that cause rapid success when you have these things working correctly in your internet business.

Highlights in this episode

- Doubling your profit in three months
- The importance of measuring your numbers with a spreadsheet
- How to tell what is causing your success
- What foundation steps should you structure your online business with
- The key metrics you need to know to work out your hourly rate
- The super power of ‘veneering’
- Managing a high performance team

Post your comments below

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Advanced Internet Business Podcast

All about Apps

James — Wed, 08 Feb 2012 05:43:55 +0000

Apps are popular so James schramko interviews Software Integrations expert Steve “O” (Ovens) about ‘apps (and other geeky stuff like ‘gyroscopic’).

Steve was a software developer in Silicon Valley when the first tech boom occurred. Will it happen again?
Listen in for our discussion surrounding IPads, iPhones, Androids, Apps, Games, User behaviour and more. Enjoy!

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All about Apps

Gideon Shalwick Reveals Video Creation and YouTube Traffic Techniques

James — Tue, 13 Sep 2011 14:36:50 +0000

Prepare to learn some special YouTube video marketing hacks! Gideon Shalwick from Rapid Video Blogging shares plenty of cool stuff in this podcast.

The camera to web process Gideon uses
Why YouTube videos can help your WordPress blog in the search results
How to make sure your YouTube channel builds high PR (Page rank)
The formula Gideon uses for delivering content (complex or simple?)
The words you should AVOID using unless you want your account shut down
Partnering with YouTube and the OTHER methods for monetizing videos
Joint ventures with other YT video channels and much more…

Resources mentioned in this podcast:

FreeMagicLive

RapidVideoBlogging

Special Gideon Process Map:

Click Map To Enlarge

Rate this podcast in iTunes

Gideon is an expert at FastWebFormula3

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Gideon Shalwick Reveals Video Creation and YouTube Traffic Techniques

Podcast Like a Professional – Tips from Dan Lyons

James — Mon, 12 Sep 2011 01:16:50 +0000

Dan Lyons is a Radio DJ and he brings a level of professionalism to podcasting that many business owners lack! I grabbed Dan for half an hour to talk about this vital marketing medium. In this podcast we discuss:

The two main audio formats of Podcasts
Choosing ‘roles’ when you have multiple hosts
Branding your podcast for a more professional sound
Dealing with difficult interview subjects
Getting interviews with ‘stars’
Voice and language techniques for maximum impact
How to attract traffic via expert interviews
The correct protocol when you interview an expert

Check out Dan’s Podcasting like a pro

Please leave your comment on iTunes and ask questions below:

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Podcast Like a Professional – Tips from Dan Lyons

Andrew Warner from Mixergy.com Reveals His Best Interview Content Creation and Production Strategies

James — Sun, 11 Sep 2011 07:38:45 +0000

Andrew Warner

When it comes to interviewing powerful business experts Andrew Warner is the king. His blog Mixergy.com is crammed full of excellent entrepreneur interviews. I asked Andrew a range of questions about the art of creating and producing interview content for marketing. Use these tips to grow your own internet marketing business audience. We covered the following topics:

What happened after he sold his 30 million dollar business in his 20′s
Why he set up Mixergy
The importance of being yourself
His biggest take away from interviewing Seth Godin?
How to be a producer versus a spectator? (perfectionists block your ears!)
The best way to view feedback from critics?
Is interviewing easy or difficult?
Should you sell products on monthly or lifetime subscriptions?
Are transcriptions required?
The one thing that can KILL an interview (many people do this)
Why slavishly following just one ‘guru’ is a recipe for disaster
How to connect with people you admire…

Please leave your comments below and rate this episode in iTunes!

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Andrew Warner from Mixergy.com Reveals His Best Interview Content Creation and Production Strategies

Facebook Advertising Secrets With Jen Sheahan

James — Sun, 11 Sep 2011 04:23:26 +0000

In this podcast James Schramko asks Jen Sheahan from FB Ads Lab these hard hitting paid social media questions:

Can you really make money on Facebook?
What products or services work best on Facebook advertising?
Is Facebook better to use for branding, direct response or cross promotions?

Jen Sheahan on stage

Highlights in this paid traffic episode include:

How to get dramatic improvements in ad response
Mind blowing remarketing strategies for internet marketers
Internet Marketing segmentation tips
Should you DIY Facebook Ads or have it done for you by a Facebook service agency?

Enjoy this episode and be sure to comment on iTunes.

Check out FBAdsLab:

Jen is a speaker at FWF3

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Facebook Advertising Secrets With Jen Sheahan

James Dyson [Optimizepress] Interview – How To Build A Million Dollar Software Business In Less Than One Year

James — Wed, 31 Aug 2011 11:42:13 +0000

James Dyson is the creator of Optimizepress WordPress Software. How did he build such a strong software business that the entire Internet Marketing community adapted so quickly?

In this Podcast James Dyson and James Schramko discuss the following Software Business related topics:

Why good looking sites are essential for branding and the modern web
How to move your mindset from specialist to business owner
The best system for getting software developed
Leverage concepts you can apply with the knowledge you ALREADY have!
Why being a programmer is perhaps a DIS-advantage if you want to make money from software
The three main types of software you can choose from
Where to hire reasonably priced programmers
How to test the market BEFORE creating anything or spending any money
Avoiding ‘investors’ and how to partner on software projects if you have no money
The essential steps you can take to reduce support strains after launch
How big a team you might need to manage a million dollar software business
What was the biggest SHOCK in his last year

James Dyson’s famous OptimizePress software with a BONUS
Conversions Video can be bought via this BONUS site:

OptimizePress Bonus

James Dyson is a FastWebFormula3 expert.

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James Dyson [Optimizepress] Interview – How To Build A Million Dollar Software Business In Less Than One Year

Internet Marketing Is Changing… A Revealing Interview With Ed Dale

James — Thu, 18 Aug 2011 14:20:42 +0000

Ed Dale and I caught up for an hour long chat about the changing landscape of Internet Marketing. One thing we can be sure of in the Internet space is change. Each time Ed and I catch up there are new things going on with attitudes, software, strategies, hardware, systems and observations. In this revealing podcast you will get the latest info on a broad range of topics:

Working from home v’s office
Ed’s REAL driving force for success
How your brain works (and is changing!)
The essential SKILL you can acquire even if you didn’t think you could
Creative cross -market pollination ideas
Why pre-judging is hurting your results..

In this podcast I ask Ed why he does not yet have a tech blog – the answer may just help you with your own opportunity filtering. We then go on to talk about G+ (Google +) and WHY it exists. Beyond that we discuss:

Why Ed chooses certain technology solutions (No, it is NOT if it has Apple on the cover)…
A secret about Ed’s past that explains his ability to orchestrate his business
The ultimate solution to shopping cart abandonment
The best continuity deal on the planet
Pricing versus value trends (We mention my TrafficGrab product as a case study)
The BEST way to build value around higher priced offers
The +1 button and why it is a big deal (put it on your websites!)
Ed’s new podcast >> video animation concept
How to protect yourself from losing your content (obvious answer yet so few people do this)
Building your Author rank
Ed’s number ONE (and mine) strategy for becoming an authority
Are Hoodies Good or Evil?…

If you like this podcast be sure to see Ed Dale at FastWebFormula3 and be sure to hit the +1 button

Subscribe on iTunes

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Internet Marketing Is Changing… A Revealing Interview With Ed Dale

Super Affiliate Marketing

James — Fri, 12 Aug 2011 08:37:48 +0000

Andy Grand is a rather private super affiliate from Switzerland. A member of the Apex club for top 100 Clickbank affiliates he knows a great deal about affiliate marketing. Together we run the most focused Internet Marketing Community on the web – SuperFastResults.

Listen to todays podcast to hear Andy answer my questions:

Is Affiliate marketing still valid?
What changes have taken place in the market?
The best traffic source?
What is different after the Google SEO changes?
Is the Google affiliate program good?
Explain the Clickbank / Plimus changes?

Andy will be visiting Australia to present at FWF3

ATTENTION: Affiliate Marketers

Andy and I put together a hands-on 8 Week Super Affiliate Masterclass. Watch the video here to see my affiliate mistakes and successes plus discover if this program is your best option for getting ahead in the shortest amount of time:

Masterclass started August 15th - CCheck the course here!!

Please rate this episode on iTunes

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Super Affiliate Marketing

Inside Google

James — Sat, 06 Aug 2011 15:07:00 +0000

Last week I visited Google Australia. They are getting pretty keen to share with marketing agencies how best to sell Adwords. For your benefit I made some notes since you may either be selling to businesses, considering selling to businesses or perhaps you are a business.

Maybe you just want to know how Google ‘think’ and operate. The meeting reminded me how new this industry is and how far it is going to go. We covered Adwords, Marketing, People, Innovation and Design.

In Australia only 50 % of small business are online

Wow. That means as the owner of a web development business, SEO business and Internet marketing coaching community things are on the way up. Business owners are more aware that online business is the way to grow faster (or get left behind). Google Australia have 550 staff . Half of them are engineers, the other half are marketing based. In Australia we are going to receive a faster internet speed soon. (It is quite slow compared to the USA).

PPC Techniques Update

We had an “Advanced” PPC breakout session with Kate Conroy. First we got an update on Adwords reporting. Here were her tips:

Reporting can be customized so be sure to select the columns you want and not too many. (Avoid column bloat, keep it lean).
Focus on conversions because they make you money and are also an indicator of high quality (the all important relevance).
The new ‘top versus side report’ shows a client where where ads appear on the page.
Screen for quality. Filter quality score by ‘low but getting impressions’ to see where you can tune the campaign.

How to boost your quality score

Make sure your pages are very relevant to the search phrase and topic. If they are weak bolster landing page.
Make ad groups better (by that she means smaller).
Segment by device (Mobile is hot the last 6-8 months) ‘Mobile only’ can significantly increase conversions.
See ‘search terms’ report and create new content based on the new long tail phrases.
Use a ‘geo report’ filtering impressions by minimum.
‘Best day of the week’ report helps you schedule ads and adjust bids for your sweet spot.

Focus on Extensions to really optimize the campaign

Location shows in seo results so be sure to include it for local businesses
Shopping extensions are HOT. (There exists a huge Merchant feed optimization opportunity for providers). Make sure pictures are big enough. Just increasing image size will show you higher more often!
Get serious about shopping feed management

Checklist for Adwords campaign tuning

CPC x quality score = rank score
Make sure your Ad groups are well structured
Two to four keyword combos work bets for buyer intent and relevancy
Use the extensive free training available from Google
Use $75 vouchers from google to get started (I have some if you need them)

How to sell adwords to businesses

When you are talking to small businesses remember you have the relationship with them (not Google). Here is a checklist for you to move the customer through the phases (offered by the business development expert):

Comprehend – helping the business owner become aware of the possibilites.
Connect – building relationship rapport so that a trusted conversation is possible.
Educate – putting forward factual information to help bridge the gap.
Ask questions – fully understand and resolve all areas of doubt or uncertainty.
Pitch – suggest the solution.
Close – make an agreement.

Here are some Google opportunity sizing tools that really help you gather facts and data to help your pitch:

Insights – ‘you can compare search volume patterns across specific regions, categories, time frames and properties’

Keyword tool – there are a number of options here.

Compelling reasons why Adwords is the perfect story for business owners..

PPC marketing is easily Digestible for business owners because it has many elements they want.

Urgency – campaigns can be set up very quickly
Solve problems – people are already searching for solutions online
Reporting gives you measurability. No wastage.
Demonstrate success with conversion goals and excellent metrics
Proof – profit can be traced directly to the source
Presence ( branding ) can be increased because it adds to other mediums
Leverages website investments by increasing traffic
Can be adapted to whatever the current business strategy is
Get an advantage on competitors who do not use paid traffic
Fastest potential for scalable business growth

Frame these value combinations into a perfect story

Pay only for clicks you use.
Easy way to measure success.
Scope change instantly.
Flex your budget as required.
People do not remember URL’s. They search within 3 days of hearing advertising
Call tracking per campaign leverages PPC more
92% of Australians are Internet users (more reach)

Paid and organic gives you larger share

1+1 = 3 when it comes to having seo and ppc results for the same phrase. Google claim it increases sales. This has been supported in a recent article on Search Engine Land.

Display advertising tips:

Ads can be run in multiple media formats
Google offers virtual CPA
Partners spread ads further
Use the Adplanner for target audience selection
Use ad builder templates for banners
300 size banner is very popular
728 size banners are the most displayed
Choose sites to advertise on
CPC by industry varies but is standardized - Finance and travel are the most mature industry categories for paid advertising

Google discussion on Marketing

50-100 new products are launched each week by Google
Innovation is about being open
Example: Openness about sharing open source like Chrome and Android
Sharing source code floats all boats in the industry
Change is the most important element
User decides how to best use technology in the end

For new products the “release and iterate” method is better than the big unveil. After that the goal is to keep improving. The user becomes part of the culture with new technology. Example: Gmail is still beta after 3 years.

People hiring Is the most important thing

In Google a manager is hiring about 40% of the time. They look for diversity and passion outside work. In particular they look for generalists since generalists will apply skill to any area.

The famous 20% employee free time is designed to change the world technology. Other success factors for the Google employee approach are:

Serendipity
Flat hierarchy
Small teams
Pragmatic long term thinking
Ideas + technology
Befriend a geek
Audacious place big bets
Think big
Fail fast
It is Easier to attract people to big challenges

Things the team have developed that they are proud of:

Gmail had 250 times more storage than competitor at launch.
Adwords was the worlds first real time PPC auction.
News by topic not source.
(Even though Buzz failed and Wave failed they pushed html5 browsers forward).
Google docs

It pays to Question Everything!

In Australia Google noticed a huge disparity between use of the web between consumers v business. Less than half of businesses have a website yet most of us use the internet.

15 million consumers use the internet every month
9 million people in Australia are on Facebook

Why do business owners NOT have a website?

5o percent thought it is not relevant.
27 percent lack the time budget or knowledge. Perception: cost, complex, time suck.
12 percent never considered it.
Note: Almost all use Internet personally.
25 percent of businesses who have a website wanted to upgrade or revamp the website they already have

Google talks user experience (UX)

Here are the Design questions that help designers create the platforms we see coming from Google and improve the ‘man machine interface’:

Follow the user and everything else will follow
Don’t design with our own set of bias
Think clearly about who is receiving our message
Design for a primary persona (Even triplets are very different)
How do people change over time
Be aware of experience around you
Account for triggers and influences

Affinity diagramming

What is the business goal?, what does the user want?, what do you want?
First and foremost provide something the user needs and user wants.
We are in the world of perpetual beta.
Release by ‘Dogfooding’ to the 28000 Google employees.
Survey users. Who are they? What do they want to do?
Shadow people.
Conduct Percent experiments.
Keep things ‘Dustbuster binary simple’ ie: one button!

Design drives outcomes

Question everything
Design with someone in mind
Test test test

On a closing note, I queried the policy of ‘openness’ v the lack of phone support and they advised that Phone support will be coming on board during business hours…

Oh yeah – they were also surprisingly quiet about Google +

Please comment below:

IMPORTANT NEWS – Time Sensitive

Mike Rhodes a World Class PPC Marketer and I are running an 8 Week PPC Masterclass starts 9 Aug. It should be obvious from this post that when you have a high level PPC skill you are able to help the vast majority of business owners (or yourself) WITHOUT COMPETITION. They lack the skills, time and resource to learn this themselves.

Best opportunity to have a PPC agency ever: See The Video HERE

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Inside Google

Alexi Neocleous Discusses How To Have Only The Best Customers Coming To You Ready To Buy What You Sell

James — Fri, 15 Jul 2011 12:51:09 +0000

Alexi Neocleous from MarketingBump has developed a terrific system for getting high paying customers coming to him. Getting the customer to take action is the topic of todays Podcast.

You will discover:
- How to sell by NOT saying same thing as others
- What almost ALL multi-million dollar entrepreneurs have in common with each other
- The core difference between branding and direct response marketing (and why one should be the focus)
- Why hiring specialists will speed up your results faster than figuring it out yourself

The ultimate customer getting funnel
Listen to how Alexi sets his filters to attract the perfect 7-8 figure customers who love what they do. His sales and marketing knowledge is so strong that he designed the ultimate system to only ever attract the right customers. This discussion is perfect for you if you are consulting to businesses. Consider getting rid of your desperate, low end, service needy customers and replacing them with a high end customer instead.

Profitable Mind Control
When you want to increase your revenue work on your money mindset. When you have a good psychology for wealth you get better results. The self confidence that YOU and your business possess will control the type of interaction you gave with yoru clients. Alexi states you will get your exact match client. When you are starting out it is critical to re-enforce the positive wins you get as you get them. Take losses as experience lessons.

It is all about positioning…
Here are the steps for setting up a great sales funnel for consulting:
Have a layer between you and the prospect. Instruct the client to look over your website. Ask them to look over your prices and have high prices. It is a pre-screen for cheap clients. Use lots of proof elements and success stories. Point your client to your proof elements. Create a report to give away amazing content and give your prospect the report.

It is better to find out early!
Some situations are best avoided. You will not be good and right for every potential customer. Make a 15 minute initial consult via phone. The customer must have read the report and the video. If the customer does not take action or the time to commit to the pre-screening process, they are not going to be right for your paid work.

Work on yourself
Continue learning, be a sponge and work on your self beliefs.

Enjoy the discussion and please post questions / comments below!

{Please rate this podcast in itunes!!)

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Alexi Neocleous Discusses How To Have Only The Best Customers Coming To You Ready To Buy What You Sell

Kevin Rogers Copywriting Lessons

James — Sun, 03 Jul 2011 06:20:51 +0000

Kevin Rogers from The Conversion Kings is a top Copywriter (and one heck of a funny guy). Kevin has been writing some of the highest converting and hugely compelling sales letters for the big dogs in the ClickBank marketplace. Add to that his consulting gigs with super guru’s in the health and property markets and you will clearly see why we have much to learn from Kevin…

Kevin Rogers and James Schramko in San Diego

Highlights from this podcast:

Kevin takes us back to the days when he was performing stand up comedy beside Chris Rock and Jerry Seinfeld. His gas bill was more than he earned. Things certainly took a turn…
How forum posting and guest blog posting can get you ‘in’ with the right crowd even if you are a total unknown. (This lead to a great connection with Copywriting Legend John Carlton)…
Why Kevin creates his own offers in the niche marketplace of the Warrior Forum and his results thus far…
The number one MISTAKE new people make when writing the headline. (Hint: It is probably not what you think!)…
Several cool tips and a free no strings-attached gift you can download right now…

Resources mentioned:

Kevins FREE training reports (No Opt-in required and no affiliation) The Conversion Kings

Joe Sugarman Copywriting Book: The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America’s Top Copywriters

John Carlton Copywriting Course: Simple Writing System

Please comment an ask questions below Kevin will also respond:

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Kevin Rogers Copywriting Lessons

Building A Strong Business [Six Figures Per Month Within Twelve Months]

James — Tue, 28 Jun 2011 09:15:24 +0000

James Schramko interviews Clint Maher from Oracle Digital. They discuss his extraordinary business growth over the last year. [Clint used the SilverCircle weekly Mastermind program to start a new business model from scratch]. The results were staggering.

Internet Marketing for Small Business

The average Internet Marketer can take these skills to local business. Doing it profitably is more difficult than some of the ‘gurus’ preach. Make no mistake it will come with some growth challenges. Moving from sole operator to a small business has certain steps. In this podcast we get some real insights into the growth steps small business owners face.

Clint offers tips about:

Avoiding the ‘one legged horse’ business model and what NOT to do!
Building a super team to write, post and syndicate content plus deal with clients
Team management software
Billing techniques and software
Where the big opportunities exist right now for Internet Marketers
Partnerships… the good and the bad….

Tips for Putting together a six figure month:

Have clear goals
Adjust your goals when your business grows
Look after yourself
Recognize your capacity constraints
Make the tough decisions when you need to
Ask: “What can you do differently?”
Empower your team so you can step away from the business
Consider expenses versus costs
Re-invest early to grow faster

What should the Team have access to [According to Clint] ?

NOT the money
NOT the domains
Gifts and Presents
Excellent behaviour from the owner
A feeling of belonging and fun
The BEST advice available from REAL experts

Summary:

To grow your business very quickly you need to know what you are trying to do in advance and invest your time and early profits into accelerating it. Build a great team and be very customer focused! Keep a long term vision about your business.

Please ask questions or comment below:

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Building A Strong Business [Six Figures Per Month Within Twelve Months]

Jeff Siegel Shares His Clickbank Marketing Secrets

James — Fri, 17 Jun 2011 14:41:53 +0000

In this podcast I talk to my friend Jeff Siegel a multi million dollar Clickbank internet marketing expert (and a heck of a nice guy!). As a top level marketer and partner in “The diet solution program” selling over 1000 copies of health related information products per day you will enjoy the key points on offer here….

Opportunity Next door

Jeff lived next door to Isabel (now his co-partner) who attended high level training conducted by Craig Ballantyne. This led to Isabel meeting Vince Delmonte and Mike Geary who are also fitness industry superstars. Knowing this was an advantage not to be ignored Isabel asked Jeff for help putting up a website. (This is proof that a Mastermind level coaching can pay huge dividends).

Do Sales Videos Work?

Jeff really pushed the envelope testing out Video Sales Pages. Soon a few hundred sales day turned into a few thousand sales a day. Start with an introduction, then establish credibility and follow up with ten minutes of solid content.

How Super Affiliates Conquer The Market With 500 Sales Per day…

They use paid advertising. If you are stuck on the ‘free’ treadmill then it is going to be a slow ride at 1% conversions… Jeff recommends product owners prove conversions yourself first. JV’s will send spurts of warm traffic, in fact some affiliates can do 500 sales themselves in a single day. TIP: January is the big month for diet solutions!

How important is the product itself?

You need to continually update the product but it is super important to have quality from the start. Jeff is all about integrity. Make sure you have related up-sells that accelerate the results, save time or effort. Perhaps build a community to encourage additional product consumption. Increase customer service with a call centre. Jeff will have operators verify orders and answer questions whilst offering additional deals.

Does Size Matter?

Currently Jeff has a small company size – 10 people on staff with outsourced remote team members. The structure is 2 senior partners, 2 junior partners.

On Striking JV Deals….

With ClickBank you will need to get JV partners on board. How do small players approach big players for deals? TIP: dont bring up business first! Be sure to attend conferences. Super affiliates big in marketing stuff always have things going on so super affiliates can come and go.

Focus your energy on helping affiliates make money

It takes 75% of your effort to stay up to date and tread water. Jeff has a warning about crazy affiliates who can get you banned from Google. Keep a close eye on them and avoid affiliates who run ‘scam’ angle campaigns.

Conversion Suggestions

It is essential to conduct split testing and tracking. Jeff often creates special pages for affiliates who make a lot of sales and have a good history. These special pages will have headlines to match ads for continuity. Lead people all the way from start to finish – you must not slack off at the finish. Everything is counter intuitive so persistance and risk are important.

What tools can be used for testing?

Jeff recommends Googles Conversion Optimizer . TIP: always go with simple. Get simple working first then go advanced. Start with A:B split testing before trying heat maps.

How do you attract affiliates?

Hire an affiliate manager to recruit super affiliates. The Diet Solution Program is ClickBank’s top selling program in the Health & Fitness space. Jeff knows what he is talking about! Affiliate Site: www.thedietsolutionprogram.com/affiliates

Success Tip From Jeff

Go the extra mile with your own internet marketing campaign….

Ask questions or comment below:

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Jeff Siegel Shares His Clickbank Marketing Secrets