Internet Marketing Business Blog James Schramko » News

Inside Google

James — Sat, 06 Aug 2011 15:07:00 +0000

Last week I visited Google Australia. They are getting pretty keen to share with marketing agencies how best to sell Adwords. For your benefit I made some notes since you may either be selling to businesses, considering selling to businesses or perhaps you are a business.

Maybe you just want to know how Google ‘think’ and operate. The meeting reminded me how new this industry is and how far it is going to go. We covered Adwords, Marketing, People, Innovation and Design.

In Australia only 50 % of small business are online

Wow. That means as the owner of a web development business, SEO business and Internet marketing coaching community things are on the way up. Business owners are more aware that online business is the way to grow faster (or get left behind). Google Australia have 550 staff . Half of them are engineers, the other half are marketing based. In Australia we are going to receive a faster internet speed soon. (It is quite slow compared to the USA).

PPC Techniques Update

We had an “Advanced” PPC breakout session with Kate Conroy. First we got an update on Adwords reporting. Here were her tips:

Reporting can be customized so be sure to select the columns you want and not too many. (Avoid column bloat, keep it lean).
Focus on conversions because they make you money and are also an indicator of high quality (the all important relevance).
The new ‘top versus side report’ shows a client where where ads appear on the page.
Screen for quality. Filter quality score by ‘low but getting impressions’ to see where you can tune the campaign.

How to boost your quality score

Make sure your pages are very relevant to the search phrase and topic. If they are weak bolster landing page.
Make ad groups better (by that she means smaller).
Segment by device (Mobile is hot the last 6-8 months) ‘Mobile only’ can significantly increase conversions.
See ‘search terms’ report and create new content based on the new long tail phrases.
Use a ‘geo report’ filtering impressions by minimum.
‘Best day of the week’ report helps you schedule ads and adjust bids for your sweet spot.

Focus on Extensions to really optimize the campaign

Location shows in seo results so be sure to include it for local businesses
Shopping extensions are HOT. (There exists a huge Merchant feed optimization opportunity for providers). Make sure pictures are big enough. Just increasing image size will show you higher more often!
Get serious about shopping feed management

Checklist for Adwords campaign tuning

CPC x quality score = rank score
Make sure your Ad groups are well structured
Two to four keyword combos work bets for buyer intent and relevancy
Use the extensive free training available from Google
Use $75 vouchers from google to get started (I have some if you need them)

How to sell adwords to businesses

When you are talking to small businesses remember you have the relationship with them (not Google). Here is a checklist for you to move the customer through the phases (offered by the business development expert):

Comprehend – helping the business owner become aware of the possibilites.
Connect – building relationship rapport so that a trusted conversation is possible.
Educate – putting forward factual information to help bridge the gap.
Ask questions – fully understand and resolve all areas of doubt or uncertainty.
Pitch – suggest the solution.
Close – make an agreement.

Here are some Google opportunity sizing tools that really help you gather facts and data to help your pitch:

Insights – ‘you can compare search volume patterns across specific regions, categories, time frames and properties’

Keyword tool – there are a number of options here.

Compelling reasons why Adwords is the perfect story for business owners..

PPC marketing is easily Digestible for business owners because it has many elements they want.

Urgency – campaigns can be set up very quickly
Solve problems – people are already searching for solutions online
Reporting gives you measurability. No wastage.
Demonstrate success with conversion goals and excellent metrics
Proof – profit can be traced directly to the source
Presence ( branding ) can be increased because it adds to other mediums
Leverages website investments by increasing traffic
Can be adapted to whatever the current business strategy is
Get an advantage on competitors who do not use paid traffic
Fastest potential for scalable business growth

Frame these value combinations into a perfect story

Pay only for clicks you use.
Easy way to measure success.
Scope change instantly.
Flex your budget as required.
People do not remember URL’s. They search within 3 days of hearing advertising
Call tracking per campaign leverages PPC more
92% of Australians are Internet users (more reach)

Paid and organic gives you larger share

1+1 = 3 when it comes to having seo and ppc results for the same phrase. Google claim it increases sales. This has been supported in a recent article on Search Engine Land.

Display advertising tips:

Ads can be run in multiple media formats
Google offers virtual CPA
Partners spread ads further
Use the Adplanner for target audience selection
Use ad builder templates for banners
300 size banner is very popular
728 size banners are the most displayed
Choose sites to advertise on
CPC by industry varies but is standardized - Finance and travel are the most mature industry categories for paid advertising

Google discussion on Marketing

50-100 new products are launched each week by Google
Innovation is about being open
Example: Openness about sharing open source like Chrome and Android
Sharing source code floats all boats in the industry
Change is the most important element
User decides how to best use technology in the end

For new products the “release and iterate” method is better than the big unveil. After that the goal is to keep improving. The user becomes part of the culture with new technology. Example: Gmail is still beta after 3 years.

People hiring Is the most important thing

In Google a manager is hiring about 40% of the time. They look for diversity and passion outside work. In particular they look for generalists since generalists will apply skill to any area.

The famous 20% employee free time is designed to change the world technology. Other success factors for the Google employee approach are:

Serendipity
Flat hierarchy
Small teams
Pragmatic long term thinking
Ideas + technology
Befriend a geek
Audacious place big bets
Think big
Fail fast
It is Easier to attract people to big challenges

Things the team have developed that they are proud of:

Gmail had 250 times more storage than competitor at launch.
Adwords was the worlds first real time PPC auction.
News by topic not source.
(Even though Buzz failed and Wave failed they pushed html5 browsers forward).
Google docs

It pays to Question Everything!

In Australia Google noticed a huge disparity between use of the web between consumers v business. Less than half of businesses have a website yet most of us use the internet.

15 million consumers use the internet every month
9 million people in Australia are on Facebook

Why do business owners NOT have a website?

5o percent thought it is not relevant.
27 percent lack the time budget or knowledge. Perception: cost, complex, time suck.
12 percent never considered it.
Note: Almost all use Internet personally.
25 percent of businesses who have a website wanted to upgrade or revamp the website they already have

Google talks user experience (UX)

Here are the Design questions that help designers create the platforms we see coming from Google and improve the ‘man machine interface’:

Follow the user and everything else will follow
Don’t design with our own set of bias
Think clearly about who is receiving our message
Design for a primary persona (Even triplets are very different)
How do people change over time
Be aware of experience around you
Account for triggers and influences

Affinity diagramming

What is the business goal?, what does the user want?, what do you want?
First and foremost provide something the user needs and user wants.
We are in the world of perpetual beta.
Release by ‘Dogfooding’ to the 28000 Google employees.
Survey users. Who are they? What do they want to do?
Shadow people.
Conduct Percent experiments.
Keep things ‘Dustbuster binary simple’ ie: one button!

Design drives outcomes

Question everything
Design with someone in mind
Test test test

On a closing note, I queried the policy of ‘openness’ v the lack of phone support and they advised that Phone support will be coming on board during business hours…

Oh yeah – they were also surprisingly quiet about Google +

Please comment below:

IMPORTANT NEWS – Time Sensitive

Mike Rhodes a World Class PPC Marketer and I are running an 8 Week PPC Masterclass starts 9 Aug. It should be obvious from this post that when you have a high level PPC skill you are able to help the vast majority of business owners (or yourself) WITHOUT COMPETITION. They lack the skills, time and resource to learn this themselves.

Best opportunity to have a PPC agency ever: See The Video HERE

Post from: InternetMarketingSpeed.com - Download this FREE report...

Inside Google

Google+ looks very interesting

James — Thu, 30 Jun 2011 12:50:05 +0000

Luckily I know some tech savvy friends who invited me to geek out a little today on Google+ before it reached capacity. This is probably a GOOD sign. Perhaps they grew way faster than expected. (Some say they are causing a strain on the internet)….

It is looking very interesting already. My first reactions are that the ability to segment contacts well (using ‘circles’) and view segmented streams will be a huge hit. On Facebook I never got the right balance between friends, family, team members, business contacts and project partner. In Google+ I can stream them and group them as a cluster. They call this circles.

The other cool feature is the connectivity of Google+. Now they have combined Chat, Video, email contacts, pictures, Youtube etc… all mashed into one social scene. Makes me feel GoToMeeting and Skype could be a little nervous.

Sparks (strange name) looks like the advertising / data profiling / content platform:

It is only day one and I’m still exploring. I’ll post more on this as we progress. So Far I am impressed. I wonder if this will turn Facebook into a Myspace?

Post from: InternetMarketingSpeed.com - Download this FREE report...

Google+ looks very interesting

Traffic Grab Review

James — Sun, 17 Apr 2011 14:23:05 +0000

Over the last three months I have been collating and recording a serious training product about getting targeted website traffic called “TrafficGrab“. I went through the last five years worth of traffic strategies I have tested. Next I mapped out and sytstemized the process my own team use. What was left was the trafficGrab system. Just the information you need and nothing else.

The first training modules are free and they cover:

How to research the right buying phrases
The best content to prepare to attract buyers
What site structure to use to harness conversions

The other (paid) modules cover:

Traffic – and LOTS of it
Conversions – so you make profit
Leverage – make event more profit!

What you can expect

There are 24 traffic Steps, a huge Mindmap and at least 9 hours of high quailty video in this full course. (Some people think I am a little crazy making all of this available for just a one time investment of only $79.95).

Start viewing the first modules from the course for FREE

Highlights from the course include:

How to get targeted traffic from scratch.
How to build a list of qualified buyers.
How to scale campaigns once you get conversions.

The big traffic channels are covered:

Facebook Traffic (Paid and Free)
Youtube Traffic (Video domination)
Google Traffic (Getting top SEO positions)
Affiliate Traffic
PPC Traffic (Pay-per-click)
RSS Traffic
Article Traffic
Web 2.0 Traffic
Email List Traffic
and way more….

Case Studies revealed

In this training I am showing a few case studies where I generated truly excellent sales results. You can see the EXACT campaigns and how I did it. It is not often you see real results laid bare like this. I am taking a big risk educating my competition. The system I have developed can be replicated. My students have been able to get similar results so perhaps you can get some value from this too.

TrafficGrab System reveals…

If you ever wanted to see how to generate 300,000 views per month on Facebook, or have more than one million dollars flow through your shopping cart each year, this is the place to see it. I’ve done it.

The introduction video is waiting for you here

(please make a comment if you like the videos!)

Post from: InternetMarketingSpeed.com - Download this FREE report...

Traffic Grab Review

John Carlton Simple Writing System BONUS

James — Sun, 19 Sep 2010 00:12:20 +0000

If you really want to take your business to the next level with a skill that will last a lifetime, this is for YOU. I LOVE the stuff John Carlton teaches because it WORKS and it is incredibly powerful. I know you will love it too!

Learn Sales Writing skills and NEVER go Hungry…
This is the bottom line. If you can sell, then you can generate floods of income at will! There is no easier way to build a huge business than setting up SELLING systems online and sales writing is the KEY.

I want to make buying John Carlton’s Simple Writing System a very easy decision for you…
When you buy the Simple Writing System at home Personal Mentoring program or Home Study course from my link you get the B.I.F course below as a free bonus:

Buy Here

Grab this rare online course. Business Internet Formula
In this 3 day workshop I covered the following:
- Internet Marketing Overview (How it all fits together)
- Internet Profit Principles (How it works)
- Mindset (How to think like a successful business person)
- Action Steps (What you need to DO to make it)
- Research (I unlock all the secrets of discovering what is hot)
- Content Creation and Product Creation (How top create your own high profit products and services).
- Monetization (How to make the most amount of money possible and all the systems I use)
- Domain names and Hosting tips (So you own the best properties)
- List building strategies (For getting and re-selling clients)
- Testing and Tracking (Getting more out of less)
- Copywriting (You will be a master of this any way!)
- WordPress Blogs (See me build one from scratch and rank overnight)
- Simple websites (See me build a website in just a few minutes…)
- Pre-selling exposed! (I walk you through the pre-sell process)
- Back-end profits (See where to take the sale to increase profits)
- Traffic (This is a COMPREHENSIVE traffic lesson in detail)
- Profit models you can use to multiply your profits (I have tested them)
- Advanced (Watch as I reveal my best lessons on taking it to the next level)
- Mafia Plan (This is my 7 figure blueprint)

People paid $4,000 to attend this 3 day workshop
You will have access to the full recordings ONLINE and you can download the workbook loaded with all the maps so that you can follow along. This was a one-off workshop and it is good stuff.

Nobody is teaching anything like this
If you want to take your business to the next level with information that plain WORKS then all you need to do it grab the John Carlton Simple Writing System from my link:

GO Here right now! (I recommend you clear your cookies)

Submit your receipt here and I will contact you with your bonus details (.after checking your order).

This offer will expire when the doors close for John’s offer or at any time prior.

P.P.S – Buy the John Carlton SWS package and if you are not already a member of SuperFastResults ask me for a 30 day trial membership as an extra extra bonus!

What are you waiting for?

Go HERE to get this course

Post from: InternetMarketingSpeed.com - Download this FREE report...

John Carlton Simple Writing System BONUS

Guru Blueprint – Eben Pagan Review

James — Thu, 01 Apr 2010 11:57:40 +0000

Eben Pagan has a new course called “Guru Blueprint”

Can’t afford $10k for coaching?

The guru home blueprint covers information products and how to get started selling and publishing them online using his advanced strategies for Internet Marketing.

What is an information product?

Eben will tell you it is anything that packages up information that you can sell. It could be text, or you can move up the scale to audio, video and then more advanced products such as coaching, consulting and high end platinum group masterminds.

Where did the information industry come from?

Earl Nightingale started publishing self help information in audio format and now we have seminars as we trend to a knowledge based society. John Patterson used to run sales boot camps and compiled sales manuals over 120 years ago. Peter Drucker (one of my business heros) predicted the knowledge worker half a century ago.

The knowledge worker

Most of us (more than 70%) work with our minds rather than the industrial age situation of physical labor. Drucker predicted that our traditional educational systems will fall, and it is. The new people are in little tiny niches creating the new education system. The transition from the old to the new has opened doors and allowed people success in becoming a modern guru.

Guru means wise master

Now we are all good at something and we can blaze our own trail. Do you want to write a book? Yes – then you need to learn more about Eben Pagan’s Guru Home Study Course. Why is it great to be doing this right now? You can do this for almost no money. Write a word doc, publish it and set up a shopping cart, then you are in business.

You no longer need money to make money

There are a lot of free and low cost tools that allow you to make money very fast. Technology automates almost all of the stuff. The tools are able to be used, such as the ability to get a bunch of people online for free for you to record.

Another huge advantage is the availability of thousands of micro niches where there is almost no competition. $5k or $10k a month are not unheard of these days. The other amazing thing is that the big companies cannot afford to come into small markets to compete. For less than $500k profit a year they cannot compete.

You can own your own niche online

Another reason why info product marketing appeals is the flexibility of working online anywhere. Some travel as they work. We are no longer tethered to our business and our income is only limited to our ability to find and develop profitable niches. I have had ten vacations this year and it has not been an issue. As long as I can connect to the internet every few days that is great.

How much money can you make selling info products?

$5 – 10K a month no problem. Eben Pagan knows 100s who make millions and dozens are multi-millionaires. You can do this from home and start right now in any niche. Eben Pagan runs companies that generate $25 – 30 million dollars per year.

Three pillars successful info publishers use:

1) Content

Products, articles, videos, etc… What is my niche? Here is a simple three question test. (These questions focus your mind. The better you can answer them the better your content will be).

- Is my prospect experiencing pain and urgency or irrational passion?
(Strong emotion is much easier than talking people into buying).

- Is my prospect pro-actively looking for the solution? (This is why search engine marketing is so critical).

- Does my product have few or no perceived options? (This is a version of the Jay Abraham angle of asking why the client should deal with you versus every other available choice).

Create your own market where you are the only leader. Choose the format that gives you the highest profit.

2) Conversion

These are all the spots in the business where they take action. Get a name from your prospect. Make sure you have clear call to actions. Give away something very valuable upfront (worth $50 – 100). Combine the call to action with a teaser of the value offer. Another way to get conversions is to reverse risk.

3) Customer

List building, client attraction etc… make sure you focus your advertising on the strongest emotional factor.
Generate leads with free content.

Things you can do right now to tap into info product profits:

- start a blog
- get an email newsletter
- have a place where we can create valuable information in our niche
- start creating content every day from now on
- create a simple product
- get a freeconferencecall.com account and they will set up a bridge line you can teach and you can record the call for free
- survey the clients when they come to your site
- set up a shopping cart
- interact with your prospective clients, for example do one to one coaching calls and do group coaching calls
- talk live to one prospective client for free upfront

Eben recommends you get good at solving problems because then you will develop faster and opportunities will present themselves.

If you get Guru Blueprint

You will have the best training, the best modules with DVDs, membership area and webinars etc and be on the fast track for information product guru status.

Watch The Eben Pagan Video and get more FREE information from this elite Internet Marketer.

** Guru Blueprint BONUS ** – I am offering recordings from my newest course plus two months FREE access to SuperFastResults.com. Read the Full details of my Eben Pagan Guru Home Study Course >>BONUS Click Here<<

Post from: InternetMarketingSpeed.com - Download this FREE report...

Guru Blueprint – Eben Pagan Review

Real Internet Marketing Events Better Than Magic Bullets?

James — Wed, 13 Jan 2010 03:23:38 +0000

Attending ‘paid’ Internet Marketing content workshops (NOT free pitch fests) could be considered THE best investment for learning. Rather than lock into one business model you can build up specialized skills that can be highly leveraged. Rest assured all the marketers selling you easy solutions have been to these events and applied some elbow grease to the teachings.

You get these benefits from quality workshops:
- Immersion learning (there are no distractions compared to home learning)
- Face to face contact with real experts (the best way to meet a ‘guru’ is to attend their workshop)
- Networking with other IM’ers (Social fun with business payoff through joint ventures)
- Travel to new places with new experiences (Fun and learning!)
- High caliber information not usually given away for free

Here are some of the events I am attending this year (in date order) where I will be taking detailed notes and implementing. I would love to meet you when you come to these too:

1) John Carlton Action Seminar – San Diego, Jan 29 – 30

What skill could possibly be be more profitable to learn than writing sales copy? It is no co-incidence the best IM’ers are heavily involved their own sales messages. Hmm…. perhaps this is worth learning. Awesome event! Students of mine who purchased material from John tell me it was THE most stunning investment they have made to learn core salesmanship.

You missed the event however you can sample John Carlton Here

2) Ed Dale 30dc – Melbourne, Feb 19,20,21.

( non affiliate LINK ) . True Aussie icon, awesomeness and great content…. See you if you are going to be there!

3) **** FastWebFormula **** – Sydney, March 5,6,7

This is my own ‘James Schramko’ high quality Internet workshop in Sydney and I will be posting about more about this soon. This is the first ever FastWebFormula and it is the best formula available teaching the latest strategies and revealing real websites and results. Suitable for new, intermediate and advanced internet marketers to build up to a 7 figure online business fast. I offer support beyond any other event ever including DAILY contact for 60 days after the event plus a bunch of other bonuses such as secret tools, webinars and course recordings. See the special video here

4) Yanik Silver Underground 6 – Washington DC, March 12-14 + BONUS

See young gun millionaire entreprenuers, Gary Vaynerchuk and a bunch of uber-successful internet superstars in the one place at the same time. This is the event that made all the difference for me two years ago!. I’ll be back again to uncover some new intel and dose up on the new ideas that will carry me forward (with my own twist as usual). (Note: Just out of interest I learn t about CPV advertising TWO full years ago from Mike Hill at this event and it is just now becoming main stream….). I have a bonus for Underground 6 heregrab your tickets here

Post a comment if you will be at any of these events so I can look out for you.

Post from: InternetMarketingSpeed.com - Download this FREE report...

Real Internet Marketing Events Better Than Magic Bullets?

Dan Thies Explodes Internet Marketing SEO Myths In This Search Engine Optimization Interview

James — Thu, 24 Dec 2009 02:10:32 +0000

Dan Thies can be counted on for a controversial SEO perspective and he is qualified too. He is one half of the SEO Brain Trust, a new project for dedicated Search Engine Optimization enthusiasts and students. The other half is Leslie Rohde.

Internet Marketing all-rounder
Dan Thies is a very capable SEO (Search Engine Optimizer) and PPC (Pay Per Click) marketer. He has a very good business mind honed from being in the market for such a long time. If you can get good at both SEO and PPC then you have a great combination for making money online. I respect him very much and he is the man I ran my latest SEO product past before publishing because he knows a lot about this topic. He has a real business mind. We got to catch up and share some fresh information in this interview.

Keyword Strategy
When looking for the right words to use on the site you should use both the obvious ones AND the ones you dig up later through research. You will find they break into general relevance and specific relevance. (Ignore wishful thinking keywords!). Every page is a marketing channel. Traffic to the site will typically be coming to the site through multiple pages so you want to cater to as many relevant key phrases as possible.

Google Changes
Now with the way Google displays results there is a premium on the top few listings in Google. The top few spots are super sought after. The top three listings carry the greatest click through rates. Google are now trialling triple listings in the search results pages (SERPS). This is especially important since explorer browser uses tabbed browsing and this takes up more space.

CTR (Click Through Rate) Statistics
Statistically (over 800 domains) Dan has gathered private data that shows the click through rates of the top three listings. 50% of the clicks go to the top three results. 60% of those clicks go to the top position. In other words, Dan recommends trying to get number one listings for less competitive terms than lower page one rankings for difficult terms. Google are also inserting shopping listings and video listings in the middle of page one on a frequent basis.

SEO is a resources game
Try to do the on-site stuff at once but work on the link building as quickly as you can to get the site making money. Put the profits back into the site and build the amount of links for every possible relevant phrase. Keep using the resources you have to get top rankings for as many phrases as you can.

ACT
ACT stands for Analytics and Conversion Testing. Working on persuasion elements (paying off on the promise) is a deep science that gets huge yields. This is an area Dan is passionate about and deeply specialized. When doing SEO consider that conversions are a HUGE part of the equation because that is the ultimate purpose for a site.Profit comes from traffic multiplied by conversions.

Strategy and tactics
You need to do a lot to stay ranked because the competitors with the deeper pockets will out spend you in maintaining a top SEO listing. The competition moves down to lower and lower competition keywords. You will need to get savvy with SEO because the game is getting beyond article spinning and made for adsense sites. As time goes on more webmasters will be getting smarter.

Short v long
Sometimes the choice keywords are the short ones however not always. Often the longer tail phrases are more profitable. Revenue per click for pay per click ads show that the highest ranked keywords get more clicks and make more money per click. This means you should be aiming high for PPC and SEO using the RIGHT keyphrases.

Using PPC?
Use exact match because broad match sucks. Recently the live quality score has meant that a lot of exact match phrase match ads no longer display. Dan will be releasing a PPC course to cater for these changes. These are being rolled out in brainstrust. PPC and SEO go very well together. Use SEO to locate the traffic for PPC campaigns. You can buy more profits this way. (I run the Google search query report to tell me what key phrases are bringing me the traffic). Having great SEO with great rankings you can expect to have an excellent quality score. I have long advocated the use of both paid and SEO traffic techniques to get a larger part of the pie.

Amateurs days are numbered
We discussed the state of the market where there are some low quality operators out there jamming out spun content and fully automated blogs. Dan predicts they will get wiped out if they do not pay attention. The only way to play that game is volume related. Sites will get filtered as Google gets smarter and dials up the sensitivity. Dan prefers working on real sites with real content. The hybrid method Dan suggests revolves around having both the money sites and the content sites.

Daily original content
Have an assistant screen topic related RSS feeds and within 30 minutes create 10 pages of content. It is a useful human driven content aggregation system. We discuss the feedwordpress and wp-o-matic plugins for WordPress. Putting fresh content on each site allows you to have a bigger site than your competitors by using the inbound links that are on each page pointing back to the page you need. The next step is to do this outside your site by building feeder sites that are building links to your but this is even more effective if you build links to your linkwheel sites. The more links you have and the more pages you have the more rank you can expect.

Useful Tools for Internet Marketing
Excel spreadsheets and RSS reader tools are handy for workflow management. Dan uses Delicious bookmarking for his outsource team. He bookmarks anything he wants his team to create links for and they automatically start linking. Using automation for Facebook, Twitter or some similar device is a very smart idea. Always offer readers a Twitter or Facebook sharing button option. (HINT – this blog post has one!)…. We are programmed to help share awesome content when we find it. Do whatever you can to get do to get a large fan base. Facebook fan pages are a good idea (and possibly better than an opt-in list according to Dan).

Great content is easy
Every page that carries good content can give to more links to your sites, enter your market as the bookmarking site for that industry and bookmark your own stuff too. If you can get user generated content you are ahead of the game.

Is PageRank still important?
What matters far more is whether Google is indexing your page and is the cache date up to date. Dan says pagerank is nothing to be obsessing about, he does not even look at it. Google originally intended the PR device as a value ad for the toolbar. It probably helped them to get a lot of tool bars into the browser of the civilian market. Professional SEO’s need not worry about the PR toolbar.

Getting links
If you need links just go to a forum and post. The closer the forum is to topic related matter the better the link. Answering posts in forums gets you links to your site. You can use the search function and find topics that are on theme. You don’t need monthly high PR backlink reports.

Get Dan on your side
If you want to get access to more of Dan Thies stuff then I recommend you get into SEOBrainstrust. They are offering research, testing, special private data, Bugs in Google, safe exploitations and other things that nobody else discusses are on the agenda. One of the excellent features is the Q & A podcasts. I have checked it out and it is excellent especially the clear videos. If you have a business or you are an SEO then this is perfect. Dan also shares data on Link liberation lessons (how to get links, where to get links, why to get links etc). I am also offering a bonus for you if you join through my link.

SEO Brain Trust Bonus
When you become a paid member of SEO Brain Trust you also get two months access to SuperFastResults forum. This is my own private forum where you can get help from me and other switched on marketers. (If you are already a member then you can select a digital copy of Business Internet Formula instead).

Simply sign up for SEO Brain Trust here Send your receipt with your claim for checking here

I look forward to your comments below:

Post from: InternetMarketingSpeed.com - Download this FREE report...

Dan Thies Explodes Internet Marketing SEO Myths In This Search Engine Optimization Interview

Blind Internet Marketer Reveals Winning Mindset Secrets

James — Wed, 23 Dec 2009 03:07:10 +0000

Matt Wadsworth is not (yet) a big player teaching IM however he runs a great niche online business. I met Matt in Dubai where we were both speaking to a new emerging market of Internet marketing students.

Strategy
Matts success in the niche markets depends on a specific strategy. He went looking into this business because he wanted more money than he earns as a classical musician. Going from a specialist to an internet marketing expert forced some great habits that others can learn from.

Knowing why you want to be an internet marketer is more important than doing the processes themselves. A specific focus around mindset is essential before you get too far into the ‘tactics’.

Doing the right things
5% of what you do will get 95% of the results. The internet is a business and knowing what your objectives are from the outset will help you be more effective, Matt suggests stepping away from the computer first to plan a little. You will also need persistence and perseverance to get success. Don’t expect things to happen automatically from the start. Once your business grows you can then automate and leverage.

Desperate mindset
I asked Matt about his attitude towards money. We both found that by NOT focusing on just money we can get more of it. We both focus on delivering value to as many people as possible. Taking responsibility for your own financial well being rather than expecting others to provide you a magic carpet ride is the surest way to get ahead fast. Being able to generate your own income is a very empowering thing.

Tear up your ‘excuse list’
When it comes to reasons why people cannot succeed Matt has got some perspective. Matt has been blind since birth. In this interview Matt explains how he makes money online without sight. One very important point Matt makes is how much better you can focus when you have less distractions. Knowing where to put attention is key in Internet Marketing. I say write down every excuse you have for not making money online and the ‘tear up your excuse list’. One of my many mentors Bruce Dyer taught me this years ago when I was a young sales person.

How does a blind marketer do internet marketing?
This is the easy bit according to Matt. A software program called ‘JAWS’ speaks out all the text on Matts screen. He is very adept at keyboard shortcuts too! The internet has made it easier for people who are in a similar situation to him. Accessibility on the web is improving for all of us it seems.

More with less
Matt can do all of this without some of the software items we can use. We do not need to have the latest brightest objects all the time. The other thing that Matt has developed to a great level is outsourcing. He has a team of people who have become his ‘eyes’. I notice Matt asks others for their opinions on the way things ‘look’ so that he can triangulate an opinion on the object of his focus.

Decision time
We discussed decision making ability. What we have now is the result of decisions we have made in the past. Looking back to assess decisions is a good technique for refining your future decisions. Match your business to your skill set and make decisions based upon that. What has gone well for you in the past? How can you bring more of that into you future. Find what you are good at and do more of it. Teach it and transfer it to others.

Simple truth
Generally when things are simple – not everyone is not doing it so it can cause you huge success. Matt gives the example of the website. Many people make it the big focus but the website is the last step. First you need to plan out the program. An important step is to identify a team to get around you, Find someone who is doing really well at what you need help with. Then you want to focus on traffic and conversions. The traffic must go to an offer and the conversions is turning the traffic into a customer. Matt like Joint Venture traffic. This is where you get others to promote and you pay them commission. You get paid to build a list.

Build the system
There are plenty of broke web designers around so focus more on the building of the system rather than the website. Matt likes creating his own product instead of selling other peoples products. Solving a problem is the key to selling more stuff since people pay for solutions. Do the things you are good at and get others to do the things you are not good at.

Buy with bonus strategy
When selling an affiliate offer create a bonus to give away. Find something that is already selling and create a complementary product. Offer it for free and you now build a list of clients from the market that you can now up-sell to. Buyers will jump at the chance to get a free bonus. The other product owners in the market will all approach you to sell their products and offer you special privileges.

Research tip
Looking around to see what is already selling is a great way to determine which products to create. Matt likes looking at the sales pages in the market and getting a feel for the bullet points. Check the magazine racks in the local store and if there is a magazine then you are in with a great chance.

We discuss Fear…
In public forums asking basic questions can often get you ‘flamed’. Success is all about failing fast, Falling down a few times is fine because it is likely to happen when you are starting anything new. Matt discusses why failing is a cultural thing we often fear. We discussed why a lot of out childhood programming and the school system is not really ideal for being an entrepreneur. We should question everything and be prepared to taking risks. Compared to buying a franchise we have very low risk online.

Free can be damaging
Some marketers ‘try’ internet marketing for free. It can be very hard to make money online using free things. Once you get serious and have a few paid options your business can scale much faster. Examples, a professional auto responder will outperform a free server based email auto responder system. Paid hosting is FAR better than free hosting where they display free ads on your prime real estate.

Invest in experience
Failures are just an investment in experience. Buying training, coaching or mentoring can be an excellent decision when you feel you will be better off and you will get a return on your investment. When you buy resources you are better to consume them as quickly as possible. You will get better value if you can dive into some work in transit time or traveling. Reduce notes down to bullet points and implement as soon as you can. Key action items in order will help you get the high value from the timing of new information. Set your self a time limit of a few days.

Lifestyle
Matt agrees. If we can do it other people can do it. There are people out there doing very well so we should find it easy to be motivated by the fact that it can be done. Things can happen fast when you focus on the reasons why and the strong belief that it is doable. I recommend you focus on your business each month. A small fraction of the tasks you do will be making you the most money. A number of things you do will NOT be making you money. They need to go on your ‘to don’t’ list.

Outsourced leverage
Effort into things that you are good at does not automatically mean you will get rich. Never get too good at the little jobs. Don’t muck around with the little tasks too long if you feel you need to know how everything works. Once you know how to do the task it is time to outsource it. Leverage yourself by automating and systematizing as soon as possible. Realize what the value of the task is and score yourself accordingly.

Matt gets famous
Expect to see Matt Wadsworth speaking at a very high profile yet ‘underground’ event in Washington D.C. Matt will be building his list in the Internet Marketing space now and he feels it is time since he has been proving himself in other niches first. Matt will be helping people with struggles and helping them out when they get stuck. Giving back is very important to Matt.

Final tips
Ask better questions. This will get you better results. Yanik Silver reminds me of this each time I have a brainstorm with him on a maverick tour. Matt adds to this. Ask better questions to better people. Find the best people and ask them. Find the best you can and get the highest level success answer! This is the fastest way to succeed.

Software
We both agree software is the great thing to sell if you have it. It is more complicated to get up and running but has a longer shelf life.

Comments
I am sure Matt will be keeping an ‘ear’ to this post so if you have questions for Matt or any comments about this content please post just below and perhaps Matt can help you:

Post from: InternetMarketingSpeed.com - Download this FREE report...

Blind Internet Marketer Reveals Winning Mindset Secrets

Underground Internet Marketing Changes – James Schramko

James — Sun, 04 Oct 2009 04:18:55 +0000

After popping my head out of my ‘Underground’ internet marketing lab in 2009, I’m announcing a major change in direction. Even though promoters have been asking me to present at internet marketing events, I’m pulling the plug on the speaking scene. And I have some very good reasons for doing so.

The Speaking scene
One of the interesting things about having original, relevant content is that you can easily outsell the pro speaking circuit ‘gurus’ (by triple in some cases). The audience immediately relate to an authentic marketer. Many have been burned in the past by false promises or products that simply do not work. One of the things that has bothered me a lot is sharing my strategies and methods with other speakers. I am educating my competitors.

Going back underground
By going back ‘underground’ I will be able to focus on what matters to me. I will be able to develop products, implement strategies, and coach my students without revealing my techniques to the wider community. I have helped and assisted many of the other speakers in their own business and it is time to stop the supply. My clients will be the only beneficiaries of my techniques and training.

Family Lifestyle Focus
And less scheduled traveling time will mean I will be able to spend more time with my wife Janelle and young family – the principle motivator in giving up my J-O-B 18 months ago. I don’t consider myself a professional speaker. I am first and foremost an internet marketer – it is what I DO. There will be lots of travel from now but as a family without having to stand around a venue for days…

People deserve better
I am constantly reminded of how important it is to stay in touch when I see others on stage, who present at events week in and week out, delivering the same, almost always outdated, and incorrect information. People deserve better. In many cases I have helped other speakers build their own business because they did not know even the basics.

2009 the year of Travel!
In 2009 I have traveled to the United States more than a dozen times, the first couple to learn, and lately I became the teacher. My speaking engagements have this year taken me to Canada, New Zealand, Singapore, Thailand, Ireland, the UK and, of course, the major Australian cities. I have taught, and continue to mentor, hundreds of people all around the world through my members-only SuperFastResults private forum. It has been awesome however I’m ready for a rest!

Thieves!
What I enjoy the least, however, is seeing my presentation material from one event being duplicated by other speakers at the next. So I faced a dilemma – stop revealing so much in my presentations, or stop presenting. Because I value clients above all, I decided that after this final commitment to speak in Dubai in November, I have canceled all other speaking engagements and will only be seen for very special occasions if they arise.

Six Months Off
I have spent too many years and hundreds of thousands of dollars educating myself in internet marketing – developing, testing and perfecting my products and tools to sit by and watch others attempt to recreate them under their own names. I have actually seen one ‘internet marketer’ remove my copyright line from a document I used to help him get back on track – and he replaced it with his own copyright notice! Right in front of me – I was amazed and disgusted!

System Creation Mode
Internet marketing is a dynamic environment, one that is constantly evolving. I intend to stay at the forefront of change, and to take my loyal clients and students with me. My prime focus is SuperFastResults private members forum and new courses, home study products, workshops and IM related services.

Not all bad eggs
Only a small handful of very gifted internet marketers speak at highly-regarded events, most specializing in a particular niche within the industry. They are recognized experts in their fields, and I want it to be clear that I have the utmost respect for them, and have learned from them as well. You can identify them by the real value they deliver in their presentations – I am not canning all internet marketing speakers, just those whose main source of revenue is sales from speaking gigs rather than from internet marketing itself. In this business you need to be at the coalface in order to teach about it. If a speaker is speaking every single weekend all year long – how focused and knowledgeable can they really be on Internet Marketing?

Authentic Internet Marketer
This blog is often ranked Google page 1 for the competitive term ‘internet marketer’, and is one of the most active sites in internet marketing. I want to keep it on track and deliver incredible value for readers. YOU. I am running campaigns continuously and sharing secrets with insiders.

New Promotion Methods
I’m pulling up my hoodie and moving away from stage promoter-based speaking, and back underground – where I’ll be developing and employing my trade mark secret sneaky strategies. The only way to get access to many of my programs will be via direct website offers, affiliates, and special webinars.

Limited Access
Access to my Private Members forum is limited. It is necessary to first register at SuperFastResults- those who are approved will be invited to take up membership when the doors to the forum open (infrequently), to admit new members. We control the intake to make sure quality is outstanding.

Free Report
If you are keen to get a feel for the system I use to run my business please download my free Internet Marketing Report

Post from: InternetMarketingSpeed.com - Download this FREE report...

Underground Internet Marketing Changes – James Schramko

How to Go from Zero to 90 MPH in Web Marketing AUTHORITY even if you’re just starting out…

James — Wed, 16 Sep 2009 13:55:56 +0000

John Carlton asked me to collaborate with him on his Simple Writing System release. His idea was to get a few of his friends (a who’s who of mega stars) and some new kids on the block (me) to give up some KILLER content to get a bit of goodwill going in the market place. It worked!
Click Here to View.

Slow Sucks….
The topic John chose for me to discuss was how to get well known online FAST. He identified that I have built a rapid trusted profile among the inner circle of Gurus he knows. One of my secrets was using technology to catapult sites above others.

In front is just not good enough
Once you take a top position in the search engines you need to help people (no FORCE) people to take action. This is where John smacked some sense into me!

When I was putting together the product I documented many of the key elements that would cause rapid success inline. Here are but a few of them:

Sell
We all sell. We are not just selling a product or service either. We are often selling an opt-in or a repeat visit to our blog during the relationship building phase. Nothing happens until you learn to sell! John showed me some selling techniques that were shocking at first and then I tried them. Wow. Now I had the entire formula!

Start with the end in mind
Whatever the end goal is, everything you do should support that end. This means having a strategy. If your strategy is to get authority, then all of your communications should support that end goal. This is where having proof can really help. The more proof the more real you become.

What potential constraints are holding you back?
Before you get anywhere you have to have a baseline health, a good mind (attitude) some knowledge and skills, a great business model, time and access to money. You need to get rid of your constraint to free yourself for success.

What John Carlton taught me…
I got a new perspective for writing technique. He taught me that deadlines can really help get a result. Timers can be introduced to speed up deadlines. Make unreasonably generous offers and pretty much invite others to rip you off! This sort of offer is very high converting. I did this with my blog posts and product sites – give stuff away. When you give away valuable content it makes the trust scale swing in your favor.

Tell people they can’t have it.
When you exclude people from an offer it often makes the value of the offering go up. I have noticed this time and time again when I have a ‘take away’ element to my offers. Qualifying people fairly hard can also help reduce refunds and increase stick rates.

Write your own stuff
One trend I notice with most of the great personalities online is they write their own stuff. This extends way past sales letters. We now have the opportunity to write attention grabbing video scripts, twitter posts, Facebook comments, face to face, blog posts and emails. Every time you step in front of another part of your audience you have the power to persuade. use it.

Don’t just get people interested, make them take action!
Many people are existing in a zombie like state and never give ‘thought’ a chance. Now you need to help these people take action. Step it out in a very simple format.

The bit between the ears
If you want to get fast progress you need to have strong desires. Once you have desire your intentions will give you the drive you need to propel forward. Some people simply do not want to do what it takes to move forward. Do you?

The right type of Goals
One method to set goals is to have the right type of goal setting technique. My friend Raymond Aaron teaches the method of setting goals in varying degrees of achievement. Setting goals where you have minimum, target and outrageous levels of achievement will encourage success faster.

The club
To get ahead faster you will need to hang around with the right type of minds. Some of the ‘free’ forum people are the wrong type. Misery loves company and you will find plenty of no-hopers in groups of losers. They complain and moan about what others do to them etc… Instead hang out with smart people and those who already know what it is you are trying to learn. You will progress much faster when you have the right contacts.

Watch what they DO not what they say
Observe what authority figures do (rather than what they say they do). You will have noticed that many Gurus help each other. The mastermind concept is strong.

Filter or get lost
In order to get your priority right you need to be able to filter your opportunities. The best way to focus on the RIGHT things is to know what things you should focus on in advance. The type of activities you should be focusing on are: recurring leveraged, addicted buyers, evergreen markets.

S.Y.S.T.E.M
Make sure you have a system to manage your workflow and activities. I like to use a whiteboard and do one project at a time. This makes life easier! If you use bookmarks for common tasks you can place them on your browser bar for faster access. Use a timer to keep your work into bite size chunks.

Get Social
Using social media will leverage your voice online and help you find your audience. I recommend twitter, facebook, Youtube and posting to your own Blog. Going into forums will elevate your profile fast as long as you contribute.

Get live
Go to live events. This will get you closer to the action. Make sure you get a photo of you and your expert of choice. This WILL come in handy sooner than you think. You can use it to promote the products of these people and when you SELL stuff they will pay attention.

Build a connection
Next time you see them mention to them you sell their product and they will probably talk to you longer or invite you for a drink. You can meet almost all the experts near the bar at a popular event if it goes on for a few days and is held in a hotel.

Lame, Lame, Lame
Avoid ‘overt’ stalking. You need to me FAR more sophisticated than that. Gurus get emails just about everyday from crazies expecting to be given everything for free. Desperate is very unattractive.

The smarter way…
Use Twitter and Facebook to start up a conversation. Reply to comments and comment on blogs. If you have something useful. Make sure you tag the image of the person in the photo so that Facebook will send them an alert (most gurus have their own name set up as a Google Alert and Twilert).

The secret.
Who do people think you are? Why? you can control that and it is a lot of fun. Play with it…

If you like this you will LOVE the private webinar called Authority Leverage I did with John Carlton available HERE

Post from: InternetMarketingSpeed.com - Download this FREE report...

How to Go from Zero to 90 MPH in Web Marketing AUTHORITY even if you’re just starting out…

Stompernet 999 hits Alexa number 1

James — Wed, 09 Sep 2009 17:25:39 +0000

Stompernet 999 went all the way to ONE on Alexa.com at re- launch!

Huge ‘mafia’ internet marketing offer
Brad has been introducing me to Goldratt thinking, Theory of Constraints. This changes the way we deal in business. Brad has applied the teachings to formulate an offer which ‘cannot be matched’ and is therefore very good.

James & Brad discussing Stompernet 999 in Atlanta

Check out the size of the offer.
The new stuff coming from the worlds largest internet training organization over the next 9 days includes:

- market samurai
- stomperstorm – taguchi testing – WYSIWYG – javascript
- stompercommerce – shopping cart
- twitterstorm -tweetdeck plus autofollow
- traffic geyser included
- infoQast – (more coming on this)
- articlemarketing- ama
- stomperqast
- comminiquast – sms, email and text messaging platform
- reviewqast – product reviews for Google
- videos
- forum

Do you really need all of this?
Probably not. If you need SOME of it them the value is pretty awesome. As an example: I use twitter, Ama, Market Samurai, Traffic Geyser and Google Analytics plus a shopping cart and email broadcasts. To bundle some of this up could be handy.

The real internet marketer treasure
Is the members forum and video training. This is what people paid $800 per month to access. This is where you can devour and build up a great knowledge of SEO, conversions, ecommerce and other (NEW) courses.

New stuff
Brad Fallon has been adding in faculty members to beef up the knowledge base. New members have skills in offline business, affiliate marketing, usability and more… These people will be attending the forum and ‘faculty’ hours.

Success?
They claim to have 100+ members with $1million dollar business since opening 3 years ago…

What to do?
Visit the offer page and see if this fits your needs. If it does then it is a great value proposition. The offer page is >>HERE<<

Bonus
If you do make the choice to buy Stompernet though my link then be sure to ask me for Two months access to my private (invitation only) Coaching forum called SuperFastResults. It has some very special secret tools and training you will not find anywhere else. I have also assembled some amazing experts and help you out every day…

Claim with your receipt here

Post from: InternetMarketingSpeed.com - Download this FREE report...

Stompernet 999 hits Alexa number 1

Keyword Elite 2 versus Market Samurai (Plus Bonus!)

James — Tue, 25 Aug 2009 17:07:50 +0000

Keyword Elite 2.0 is the new kid on the block. People are saying that it is hot, however how does it compare to the current favorite Market Samurai?. I have been using it this week to get a good feel for it. You may already be familiar with Market Samurai the current premium keyword tool. I am a beta tester for both so I have decided to put together a comparison to help you decide on the right tool.

Keyword Elite 2
The new package has a lot of additional modules than the first one. It has more bias towards PPC and CPA which are both hot topics right now. The software is PC based (this sucks) and is clean looking with a fast loading interface.

Keyword Surge
Grab a small or large list to zoom in on a keyword list. It draws from Google, Yahoo and Bing. Ask.com and Google suggest. You can narrow down by using a filter to have the core words in the word.

Market Research Slueth
This where you can look for profitable markets. This is based around keywords and can search for pages with the keyword in the title. Once results are returned you can look at position in the search engine and also the estimated clicks per day. Search trends for a year are also displayed here.

Search Engine Dominator
You can type in your domain name and see what the competition is up to. You can see the number of words that appear on the page, the density, the number of times the phrase appears in the title , link, alt tag , description and meta tags among others.. The process of looking at the top ten sites is a partially valid measure of SEO effectiveness however I prefer IBpromoter for this specific function. It has a more detailed report and is devoted to this process. (Great for online to offline consulting if you do that).

Adwords Time Machine
This function allows you to look at Google ads over time. By using this tool you will be able to identify what the successful affiliates are up to. Use it to model from other peoples campaigns. You can pull a keyword list from each advertiser and get momentum straight away. You get the data in hindsight straight away. This ONE feature is the reason you need to buy Keyword Elite 2.

Adwords Competition Sniper
Find out what your competition is up to with a specific search. You can set the schedule to to check on the ads at pre-set times. You can see which ads are repeating.

Google Adsense site targeter
This feature lets you search for Adsense ads on sites by keyword. You can see the Alexa traffic volume and the PR of the sites. You can sort on the traffic volume and then see where you can advertise. Go and see the site and place it into the site targeting campaign in Google. you can also use the whois function to see who owns the site and perhaps contact them to take a direct ad. Up until now I have been using SiteSniperPro to do more or less the same thing.

JV Diamond Finder
Look for people who have newsletters. It ranks sites that display a name capture option on the site. Once you sort by Alexa rank you can see who has the list you can market to by arrangement.

CPA Magnet
This searches CPA networks for offers to promote. It is powered by Offer vault and Affiliate Elite. You can get a similar service as Affspy.com. You can check out the payout, sale percentage etc… just like clickbank.

Main features:
- Very fast
- Multi tabbing
- Filtering controls
- Convenient navigation
- Trends graphs
- Clean design
- Suit affiliate marketer

Price?
$197

Upsell
You can get currently get a free copy of SEO Elite (Worth $167) if you take a 30 day test drive of the $39.95 per month Search Marketing Elite club.

Drawbacks?
Keyword Elite 2 only works in windows. This is a major drawback for the growing army of Mac users. Hopefully they will run on Air on the future. It is also not designed with SEO or linking in mind. The focus is on keyword finding rather than the bigger picture. You will still need other tools to do the rest off the stuff that you need to do for high rankings.

Market Samurai
This tool is more for the niche marketer who wants to pick the low hanging SEO fruit. The keywords are researched against some pretty cool indicators like a competition filter. You can find out what will rank well but still get search volume.

Keyword Research
This module is FREE and always has been. It is fast and effective. They are constantly innovating this area and I predict they will be continuing development here in a full scale way.

Rank Tracker
Track the rank of your site of your site in the search engines over time. Monitor backlinks and pagerank as well.

Content Module
Find content for re-publishing, spinning, getting ideas for articles etc..)

Analyze Competition
Check the on-page, off-page analysis with advanced pagerank analysis of backlinks and anchor text. You can even reverse engineer your competition linking network. (NEW!)

Monetization Module
Monetize your blog with ads built using the profit pulling suggestions the tool inserts for you. Send to blogs within minutes.

Secret Module
The next module is SUPER powerful and involves getting your sites indexed very fast with ongoing inbound linking features… Can’t say yet but I know what it is and it ROCKS!

Market Samurai Summary
MS lets you do SEO from start to finish.

- Market research,
- Keyword research,
- Writing SEO optimized content,
- Monetize your content,
- Getting indexed,
- Building backlinks,
- Monitorig position

You can do all of this with maximum automation and minimal effort.

Overall summary
These tools are totally different. If you are a clickbank affiliate then KE2 will have many of the features you need. The PPC ad watching aspect and JV finder may be very useful. if you are building blogs and getting SEO traffic then Market Samurai is complete. I think Market Samurai returns more accurate key phrase (on the markets I tested).

Verdict
I cannot live without Market Samurai and Keyword Elite 2 is a welcome addition to the resources I use. (I just wish it worked on the mac). I like market Samurai the most of all the tools I use. It is the main tool I need for what I do with PPC/SEO keyword research. If you want to watch advertisements and find adsense ad spots then KE2 is awesome. It will show you where the ads are and the better ones. It will tell you who is building a list and also what you can sell.

How do you use your tools?
If you are a hardcore SEO and PPC Niche Marketer then Market Samurai combined with IBPromoter are my perfect choice. If you are a clickbank affiliate or you like to dabble in CPA then Keyword Elite will let you generate huge PPC lists, identify competition, choose offers and place ads.

Keyword Elite 2 or Market Samurai BONUS

Buy either and claim this bonus. I will send you a special Fast Cash Training video I recorded for my private clients. This same video has been used by members of my private paid membership members to generate $7,000 deals upfront and recurring income after that. Either KE2 or MS will help you with that process. Buy them both and I’ll give you one months access to my Private coaching forum SuperFastResults.com. Buy all three and I’ll make that Two months access to SFR.

Step-by-step Instructions to claim your bonus

Buy Market Samurai
Buy Keyword Elite (affiliate ID intranet)
Buy IBPromoter

Submit your receipt number/s here for my team to send you the bonus/s

Post from: InternetMarketingSpeed.com - Download this FREE report...

Keyword Elite 2 versus Market Samurai (Plus Bonus!)

7 Things Killer Bunnies and German Fetish Porn can teach us about Buzz Marketing

James — Thu, 16 Jul 2009 12:45:48 +0000

Many of you already guessed from the headline this post is clearly about Dean Hunt the famous Buzz Marketer. I admit it is a blatant ploy to attract your attention. In this case it is very appropriate because my interview guest is a specialist in these matters…

Thing 1 – Be outrageous
Dean Hunt reckons it is ok to go against the norm a little with your marketing and who am I to argue. He is known for outrageous marketing stunts such as selling himself for $1,000,000! (Advertising space on his T-Shirt that is).

Thing 2 – Innovate
In the interview with Dean we learn about creativity and innovation. Basically you can steal other peoples creative genius and use it as your own by giving it a little twist. (Be sure to take full credit Dean mentions!). Take the most popular beliefs and poke fun at them. Bend and stretch norms into creative hooks to compel your audience.

Thing 3 – Always / Never
Dean mentioned a great technique to discover the way to stand out from the crowd in your industry (even if you are a plain old accountant). The method he uses can be applied in minutes and has proven to be a big winner for many others. It is called the Always / Never comparison. (Listen to the interview for more details…).

Thing 4 – Market Research
Dean mentions his top three resources for getting a window into viral traffic. These three sites are Digg.com, Delicious.com and Stumble.com. You can take the leading stories from there and craft your own version of that.

Thing 5 – How to write killer content
Dean writes for himself instead of search engines. If the content speaks from his heart he feels as though it will be more compelling to others.

Thing 6 – The sneaky little headline writing secret
The great technique for getting a really awesome headline is to write the content FIRST then do the headline last. You should have a strong feeling for the theme of the content by the end of the writing phase.This makes perfect sense and allows you to weave a good hook for the story.

Thing 7 – The world is your swipe file
Everything you observe as you conduct your life can provide ‘blueprints’ for effective buzz marketing. The key is to see everything as a technique you can repeat for yourself. Hence the world provides examples for you to model from. If something sparks your imagination then you have to ask how and why. Put that element into your own marketing and watch the results!

More about this marketing lunatic…
Dean Hunt runs a very personalized private buzz marketing coaching service. Dean is also a contributor to the FastWebFormula program of mine…

Post from: InternetMarketingSpeed.com - Download this FREE report...

7 Things Killer Bunnies and German Fetish Porn can teach us about Buzz Marketing

John Carlton Copywriting Interview

James — Sat, 13 Jun 2009 17:27:52 +0000

How To Write Killer Copywriting People Will Try And Steal From You (Even If You Can’t Spell)…

Revealing interview with living legend John Carlton

While John Carlton has been visiting Australia I have been learning more about Copywriting than ever before. John is touted as the greatest living copywriter and he studied under Jay Abraham and Gary Halbert. In this revealing interview we discussed some great sales copy themes…

John Carlton and James Schramko

People often get stuck when it comes to copywriting. Sitting there in front of a blank page can be intimidating for new marketers, especially when it is the most essential part of the ‘money getting’ process.

Push them over the fence!!!

John Carlton revealed some great insider tips regarding how to motivate people to make a purchase. In this revealing interview we discussed buyer motivation and various techniques marketers use when writing sales letters.

Nothing gets done until the copy is done

You really don’t have much happening until the sales copy gets written. Doubling conversion has the same effect as doubling traffic. If you combine them both you have an intensively profitable situation.

Hard hitting questions

I asked John about his thoughts on automated sales tools, long copy versus short copy, how to hire a copywriter and more. The answers may shock you.

Last minute advice

I love Johns advice to Frank Kern just prior to the worlds most successful Internet Marketing launch (Stompernet). John was able to clearly set Frank on track, solving the challenge he was having at the time. This snippet is something everyone should be aware of and is simple to apply. I wish I had know this several years ago.

Motivation

It was really great to learn what motivated John to go from ‘slacker’ to success story. His story is inspiring and he also recommends some resources you can look up.

Two things every sales letter should contain

Did you know there are two things every sales letter should contain? Once you embed these into the sales process you can expect an increase in sales. ‘Lizard brain’ is one of them. This triggering of ancient mind patterns is so powerful it causes fully grown adults to move into a buying frenzy beyond their own control!

Common sales writing mistakes

In the interview you can get an insight into mistakes you really need to avoid. Once you steer clear of them your results should improve. Applying just a few of these tips can shift your mindset forever. Putting words into a codec of proven sales persuasion is one of the best ways to crank up profits in an already established website.

Fast gains for YOU

When you combine scarcity tactics, bullet points and several other secrets John mentions, you will be in the elite category. Perhaps you will double your sales too!

Discover the simple writing sales system course John Carlton invented and improve your profits today >>> CLICK HERE

Post from: InternetMarketingSpeed.com - Download this FREE report...

John Carlton Copywriting Interview

Market Samurai Long Tail Keywords Update

James — Wed, 27 May 2009 03:40:34 +0000

Long Tail Keywords are easy to find using Market Samurai

The recent update will find up to 800 long tail words and display the search volume. You can find great words to use for pages and tags on your site.

Why Long Tail?

As the word gets longer the competition reduces and often the buyer intent increases (due to the targeted nature of the site). People who type longer keyword phrases into Google are more likely to be very interested in a website that serves the same content!

How to use it?

You place your core phrase into the Market Samurai keyword search box and select ‘Google Search’. This feature takes advantage of Google Search based keyword tool to find related groups of key phrases. I did it for this post to make tags relating to “long tail keyword research”. I always use Market Samurai when I make a blog or video post.

What next from the Noble MS guys?

The only way Market Samurai can make things easier for Internet Marketers is to just send money to us…. If you are not already using Market Samurai download it NOW!.

Post from: InternetMarketingSpeed.com - Download this FREE report...

Market Samurai Long Tail Keywords Update