Internet Marketing Business Blog James Schramko » Conversions

Building Relationships With Your Customers (with Alexi Neocleous)

James — Mon, 30 Jan 2012 20:50:30 +0000

Some marketers are happy with 5% email broadcast open rates and others achieve 25% or much higher. The difference? The relationship with the list according to copywriter and conversions expert Alexi Neocleous. Should you hammer your lists with up-sells and down-sells? Or work on the lifetime value of the customers instead? – Watch this short video:

This video is an extract from James Schramko’s FastWebFormula

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Building Relationships With Your Customers (with Alexi Neocleous)

Veneering Core Business Units for Increasing Asset Value

James — Sat, 21 Jan 2012 11:47:39 +0000

When you have a great core strength for your business you can wrap a different outer layer over the top of it to appeal to different markets. James Schramko coined the expression ‘veneering’ to make this powerful business strategy easy to understand:

Get access to all the amazing FastWebFormula information here

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Veneering Core Business Units for Increasing Asset Value

Gideon Shalwick Reveals Video Creation and YouTube Traffic Techniques

James — Tue, 13 Sep 2011 14:36:50 +0000

Prepare to learn some special YouTube video marketing hacks! Gideon Shalwick from Rapid Video Blogging shares plenty of cool stuff in this podcast.

The camera to web process Gideon uses
Why YouTube videos can help your WordPress blog in the search results
How to make sure your YouTube channel builds high PR (Page rank)
The formula Gideon uses for delivering content (complex or simple?)
The words you should AVOID using unless you want your account shut down
Partnering with YouTube and the OTHER methods for monetizing videos
Joint ventures with other YT video channels and much more…

Resources mentioned in this podcast:

FreeMagicLive

RapidVideoBlogging

Special Gideon Process Map:

Click Map To Enlarge

Rate this podcast in iTunes

Gideon is an expert at FastWebFormula3

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Gideon Shalwick Reveals Video Creation and YouTube Traffic Techniques

Facebook Advertising Secrets With Jen Sheahan

James — Sun, 11 Sep 2011 04:23:26 +0000

In this podcast James Schramko asks Jen Sheahan from FB Ads Lab these hard hitting paid social media questions:

Can you really make money on Facebook?
What products or services work best on Facebook advertising?
Is Facebook better to use for branding, direct response or cross promotions?

Jen Sheahan on stage

Highlights in this paid traffic episode include:

How to get dramatic improvements in ad response
Mind blowing remarketing strategies for internet marketers
Internet Marketing segmentation tips
Should you DIY Facebook Ads or have it done for you by a Facebook service agency?

Enjoy this episode and be sure to comment on iTunes.

Check out FBAdsLab:

Jen is a speaker at FWF3

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Facebook Advertising Secrets With Jen Sheahan

James Dyson [Optimizepress] Interview – How To Build A Million Dollar Software Business In Less Than One Year

James — Wed, 31 Aug 2011 11:42:13 +0000

James Dyson is the creator of Optimizepress WordPress Software. How did he build such a strong software business that the entire Internet Marketing community adapted so quickly?

In this Podcast James Dyson and James Schramko discuss the following Software Business related topics:

Why good looking sites are essential for branding and the modern web
How to move your mindset from specialist to business owner
The best system for getting software developed
Leverage concepts you can apply with the knowledge you ALREADY have!
Why being a programmer is perhaps a DIS-advantage if you want to make money from software
The three main types of software you can choose from
Where to hire reasonably priced programmers
How to test the market BEFORE creating anything or spending any money
Avoiding ‘investors’ and how to partner on software projects if you have no money
The essential steps you can take to reduce support strains after launch
How big a team you might need to manage a million dollar software business
What was the biggest SHOCK in his last year

James Dyson’s famous OptimizePress software with a BONUS
Conversions Video can be bought via this BONUS site:

OptimizePress Bonus

James Dyson is a FastWebFormula3 expert.

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James Dyson [Optimizepress] Interview – How To Build A Million Dollar Software Business In Less Than One Year

Internet Marketing Is Changing… A Revealing Interview With Ed Dale

James — Thu, 18 Aug 2011 14:20:42 +0000

Ed Dale and I caught up for an hour long chat about the changing landscape of Internet Marketing. One thing we can be sure of in the Internet space is change. Each time Ed and I catch up there are new things going on with attitudes, software, strategies, hardware, systems and observations. In this revealing podcast you will get the latest info on a broad range of topics:

Working from home v’s office
Ed’s REAL driving force for success
How your brain works (and is changing!)
The essential SKILL you can acquire even if you didn’t think you could
Creative cross -market pollination ideas
Why pre-judging is hurting your results..

In this podcast I ask Ed why he does not yet have a tech blog – the answer may just help you with your own opportunity filtering. We then go on to talk about G+ (Google +) and WHY it exists. Beyond that we discuss:

Why Ed chooses certain technology solutions (No, it is NOT if it has Apple on the cover)…
A secret about Ed’s past that explains his ability to orchestrate his business
The ultimate solution to shopping cart abandonment
The best continuity deal on the planet
Pricing versus value trends (We mention my TrafficGrab product as a case study)
The BEST way to build value around higher priced offers
The +1 button and why it is a big deal (put it on your websites!)
Ed’s new podcast >> video animation concept
How to protect yourself from losing your content (obvious answer yet so few people do this)
Building your Author rank
Ed’s number ONE (and mine) strategy for becoming an authority
Are Hoodies Good or Evil?…

If you like this podcast be sure to see Ed Dale at FastWebFormula3 and be sure to hit the +1 button

Subscribe on iTunes

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Internet Marketing Is Changing… A Revealing Interview With Ed Dale

Alexi Neocleous Discusses How To Have Only The Best Customers Coming To You Ready To Buy What You Sell

James — Fri, 15 Jul 2011 12:51:09 +0000

Alexi Neocleous from MarketingBump has developed a terrific system for getting high paying customers coming to him. Getting the customer to take action is the topic of todays Podcast.

You will discover:
- How to sell by NOT saying same thing as others
- What almost ALL multi-million dollar entrepreneurs have in common with each other
- The core difference between branding and direct response marketing (and why one should be the focus)
- Why hiring specialists will speed up your results faster than figuring it out yourself

The ultimate customer getting funnel
Listen to how Alexi sets his filters to attract the perfect 7-8 figure customers who love what they do. His sales and marketing knowledge is so strong that he designed the ultimate system to only ever attract the right customers. This discussion is perfect for you if you are consulting to businesses. Consider getting rid of your desperate, low end, service needy customers and replacing them with a high end customer instead.

Profitable Mind Control
When you want to increase your revenue work on your money mindset. When you have a good psychology for wealth you get better results. The self confidence that YOU and your business possess will control the type of interaction you gave with yoru clients. Alexi states you will get your exact match client. When you are starting out it is critical to re-enforce the positive wins you get as you get them. Take losses as experience lessons.

It is all about positioning…
Here are the steps for setting up a great sales funnel for consulting:
Have a layer between you and the prospect. Instruct the client to look over your website. Ask them to look over your prices and have high prices. It is a pre-screen for cheap clients. Use lots of proof elements and success stories. Point your client to your proof elements. Create a report to give away amazing content and give your prospect the report.

It is better to find out early!
Some situations are best avoided. You will not be good and right for every potential customer. Make a 15 minute initial consult via phone. The customer must have read the report and the video. If the customer does not take action or the time to commit to the pre-screening process, they are not going to be right for your paid work.

Work on yourself
Continue learning, be a sponge and work on your self beliefs.

Enjoy the discussion and please post questions / comments below!

{Please rate this podcast in itunes!!)

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Alexi Neocleous Discusses How To Have Only The Best Customers Coming To You Ready To Buy What You Sell

Kevin Rogers Copywriting Lessons

James — Sun, 03 Jul 2011 06:20:51 +0000

Kevin Rogers from The Conversion Kings is a top Copywriter (and one heck of a funny guy). Kevin has been writing some of the highest converting and hugely compelling sales letters for the big dogs in the ClickBank marketplace. Add to that his consulting gigs with super guru’s in the health and property markets and you will clearly see why we have much to learn from Kevin…

Kevin Rogers and James Schramko in San Diego

Highlights from this podcast:

Kevin takes us back to the days when he was performing stand up comedy beside Chris Rock and Jerry Seinfeld. His gas bill was more than he earned. Things certainly took a turn…
How forum posting and guest blog posting can get you ‘in’ with the right crowd even if you are a total unknown. (This lead to a great connection with Copywriting Legend John Carlton)…
Why Kevin creates his own offers in the niche marketplace of the Warrior Forum and his results thus far…
The number one MISTAKE new people make when writing the headline. (Hint: It is probably not what you think!)…
Several cool tips and a free no strings-attached gift you can download right now…

Resources mentioned:

Kevins FREE training reports (No Opt-in required and no affiliation) The Conversion Kings

Joe Sugarman Copywriting Book: The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America’s Top Copywriters

John Carlton Copywriting Course: Simple Writing System

Please comment an ask questions below Kevin will also respond:

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Kevin Rogers Copywriting Lessons

Leveraging Your Internet Business

James — Mon, 06 Jun 2011 14:27:12 +0000

Lets hit the boost button and apply a few leverage tips to optimize your profits. Effective use of financial concepts in your business can really add to your bottom line each year and hopefully this will help you with a couple of ideas.

Cost Cutting Mistakes

The first concept that I really want to address is cost cutting. Most people try and reduce costs instead of increasing profits and this is what keeps people poor. Stop being obsessed with “cost”. They can only ever be reduced by 100%. What you need to be doing is to focus on getting the profit and I’m going to show you some formulas to help you explain this. Lets open our eyes to bigger possibilites…

Total Sales x Margin = Profit

I have to give credit to Jay Abraham because he is the pioneer teacher of this method. Total sales x your margin = profit. So take everything you sell times your margin equals profit so if that’s true let’s just look at some numbers.

$100K x 50% = $50k

If we sell a $100k and our margin is 50%, we make $50k. Our costs are $50k and most people will try and focus in reducing that costs and try and get more of that $100k.

Increase Investment

But what happens if we increase our costs? If we call it an investment and we go and buy some really targeted traffic using everything we’ve learned in a course like Traffic Grab? If we would increase our investment in traffic 10 times, if we would’ve go crazy and spend $500,000 and if we could scale it to a $1,000,000 sales amount then now, we have a $500,000 profit. We spent ten times more but we made ten times more.

Advanced Financial Mindset

Lets apply an advanced mindset to the process. Frankly, a lot of people just don’t have a good financial mindset so your big question should be, ‘How can I invest more into my business that converts so that I can sell more than what I spend?’ and that’s the goal.

The Next Level

Take this up a notch. If you can increase your expense by another factor now you’re generating $3 million in sales and let’s say that you have a margin of 50% because a lot of these things are completely scalable (and I know this because this is about what’s happened to my business). You’ll end up with a $1.5M profit.

Sure your cost is 1.5M and your profit is 1.5M. Now if you remember that first example you’re making $50,000. So what I’ve just shown you is pretty much my business graduation from the beginning to now and I can tell you I’ll keep looking to increase my sales if I could do $10M and it costs me $5M, that’s okay because I’m still going to make $5M profit when it’s all said and done and there’s other side effects too.

Asset Growth

I can tell you that it’s more likely if I’m investing $1.5M a year into websites and domains and teaching my team, then I’m pretty sure I’ve got an amazing asset that could be sold for multiples and at the end of the day, the goal of the business for me is to build up equity that I could sell to somebody else. I want to create a business that has cashflow and is sale-able.

Three step Action Plan

So that’s a leverage concept worth grasping. Stop playing with ‘push button magic’ and start growing your REAL business. Here are some action steps you can take that are partly inspired by business genius Peter Drucker.

1) Identify what needs to be done that is best for your business
2) Develop an implementation plan (and be responsible to carry it through)
3) Focus on opportunity (investments) rather than problems (costs)

Please Post your comments / questions below:

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Leveraging Your Internet Business

Traffic Grab Review

James — Sun, 17 Apr 2011 14:23:05 +0000

Over the last three months I have been collating and recording a serious training product about getting targeted website traffic called “TrafficGrab“. I went through the last five years worth of traffic strategies I have tested. Next I mapped out and sytstemized the process my own team use. What was left was the trafficGrab system. Just the information you need and nothing else.

The first training modules are free and they cover:

How to research the right buying phrases
The best content to prepare to attract buyers
What site structure to use to harness conversions

The other (paid) modules cover:

Traffic – and LOTS of it
Conversions – so you make profit
Leverage – make event more profit!

What you can expect

There are 24 traffic Steps, a huge Mindmap and at least 9 hours of high quailty video in this full course. (Some people think I am a little crazy making all of this available for just a one time investment of only $79.95).

Start viewing the first modules from the course for FREE

Highlights from the course include:

How to get targeted traffic from scratch.
How to build a list of qualified buyers.
How to scale campaigns once you get conversions.

The big traffic channels are covered:

Facebook Traffic (Paid and Free)
Youtube Traffic (Video domination)
Google Traffic (Getting top SEO positions)
Affiliate Traffic
PPC Traffic (Pay-per-click)
RSS Traffic
Article Traffic
Web 2.0 Traffic
Email List Traffic
and way more….

Case Studies revealed

In this training I am showing a few case studies where I generated truly excellent sales results. You can see the EXACT campaigns and how I did it. It is not often you see real results laid bare like this. I am taking a big risk educating my competition. The system I have developed can be replicated. My students have been able to get similar results so perhaps you can get some value from this too.

TrafficGrab System reveals…

If you ever wanted to see how to generate 300,000 views per month on Facebook, or have more than one million dollars flow through your shopping cart each year, this is the place to see it. I’ve done it.

The introduction video is waiting for you here

(please make a comment if you like the videos!)

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Traffic Grab Review

OptimizePress Product Launch Software (James Dyson) Better Than Kajabi?

James — Sat, 01 Jan 2011 12:49:56 +0000

Internet marketing Designer James Dyson just launched OptimizePress his own WordPress based product launch / sales conversions software. I’m using it for my product launches and sales letter sites from now on.

Here’s why OptimizePress is so sweet

OptimizePress makes it super simple to create squeeze pages, sales letters, video pages, launch pages, bonus pages – pretty much any kind of offer page you’d want to create, you can create it with Optimizepress. It is easy to use and made for Internet Marketers. The platform used is WordPress so it ranks like crazy too.

James Dyson tested conversions on Millions of visits

Not only do the pages you can create with OptimizePress look AMAZING, then are also based on James’s proven conversion testing results, so they are designed to boost your optins and sales! James has worked with many high traffic sites (even mine) behind the scenes.

But what about Kajabi I hear you ask?

You might be wondering how OptimizePress compares to Kajabi. Well there’s no doubt Kajabi is a cool ‘looking’ platform and the hype abounds… It is a custom monthly fee based web application that is supposed to help you with launches and membership releases. (There are no cart or affiliate functionalities yet). Frankly Kajabi has no where near the same level of testing and integration I need from a solution.

Why I’m not using Kajabi

I will NOT be entrusting my front end sales data and content to someone else. Especially since that someone else appears to have far more focus on marketing than software service provision. I wonder what will happen when the next big launch comes along?….. will the product be supported? I like to have the control of my own content and sales sites. When you want to leave Kajabi will you LOSE EVERYTHING?. Also are you prepared to risk your data being potentially lost or mined in the meantime?

(Note: WordPress can be hosted in the cloud just like Kajabi if scaling is required). The very biggest product launches rely almost entirely on JV Partners and they pretty much ignore SEO because they close the door after a few weeks. Unless you are doing monster sized launches you probably don’t need anything more than OptimizePress on a standard WordPress blog.

Setup recurring sales machines

Most of my sites are evergreen and my talented outsource team can easily build and manage Optimizepress. Once you have access to the easy to use video squeeze pages and launch sequences you can make evergreen launch sites in multiple market segments. Perhaps save the monthly fee and put it towards a great cart instead. Now you will have a sweet front end that is SEO friendly, has CMS, integrates with carts and list building software.

Additional features

OptimizePress also has a few unique features of it’s own, including the custom shortcodes system which allows you to build stunning sales letters in minutes by dropping in custom elements like sub headlines, testimonial boxes, order boxes, bullet blocks and more!

Integrates with any cart

OptimizePress is also flexible enough to work with any shopping cart and affiliate program you want (works great with nanacast), and also has support for almost any autoresponder you can think of! Teaming Optimize press with Nanacast gets you the affiliate program, membership episodes and sales cart.

One Time Fee

You’re also going to get a multi-site license, meaning you can use this on as many of your OWN sites as you wish, for a one-time fee. If you use it for clients you can buy multi-use licenses.

–> Just look at how good the OptimizePress sales letter looks – this was created with the software too!

Click Here to get Optimizepress with an exclusive Optimizepress BONUS

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OptimizePress Product Launch Software (James Dyson) Better Than Kajabi?

The ‘Schramko’ button improves email opt-in rate by 25%

James — Sun, 12 Dec 2010 07:11:14 +0000

I am a fan of testing things since you can gain huge advantages when you compound the results of a winning test over several years. When you can pull a test result of 10%, 25%. 100% or more than 1000% you will get bigger results much faster!

Background for this idea

There were a number of articles I read indicating that consumers have gone ‘blind’ to the standard ‘we value your privacy’ message which is the bare minimum for email capture page best practice. Some genius marketers have exploited this fact by offering monthly paid ‘trust seal’ and verification services. I decided to test the results of a button that had more prominent trust indicators. Normally I will change a ‘submit’ button text to ‘Click Here For Instant Access” and that has seen conversions improve dramatically. I took this a step further and animated it. My designer started with a yellow (with slight orange shade) button to improve visibility. Next we added and a GREEN (for go) ‘NO Spam’ text with a trusty shield logo. This made the button a bit deeper than the non ‘no spam’ version.

This is what the ‘schramko’ button looks like:

Download The Button
(right click to save as)

Tested over 10,000 impressions

The results over an A:B split test of 5000 serves of this button versus 5000 serves of the same button without the No Spam text showed the ‘No Spam’ version with a 52% conversion versus the 42% without. I hope this test result motivates you enough to try it out on your own site! (That is nearly 25% more).

Permission to use

You have my full permission to use the ‘Schramko’ button and even link to it directly if you please. Be sure to post your own test results using the schramko button. Enjoy and profit from it! Please comment below and also let me know if you would like me to publish some of my many other winning conversion tests…

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The ‘Schramko’ button improves email opt-in rate by 25%

Internet Marketing Tips For Facebook Profit (Part Two)

James — Tue, 23 Nov 2010 12:42:13 +0000

Today we talk to Jennifer Sheahan – aka PPCmom, Social Groove and FbAdsLab.com. These days Jen is a Facebook paid marketing expert. Jen and her husband decided that a corporate career was not the best way forward for a family so she taught herself affiliate marketing.

Paid traffic is awesome

Paid traffic was something she got really good at after creating her first information product (an ebook). Driving more traffic turned into a PPC obsession where she taught herself how to leverage an income from building up the size of the campaign from very small starting budget.

Facebook domination time!

After some hardcore CPA (Cost per action) advertising Jenn settled recently on mastering Facebook since so many people are going on there and it makes perfect sense to specialize on that platform in the mid term.

Maximizing paid advertising spend on Facebook

Facebook has highly targeted advertising opportunities since it draws in around 500,000 million users at any one time. These Facebook users are sharing extremely personalized information making it easy make sales.

Research your product

Make sure you have a product / offer that you can sell. Some products can not be promoted however Jen recommends you start with offers / products that you love such as cameras or video coupons etc… Find products at Amazon, Commission Junction and direct affiliate products.

Direct linking is alive and well on Facebook

Set up a direct link to the merchant to test it and then when you meet advertising costs then you can build out a site on the topic. You can also build a fan page for affiliate products in passion markets.

Getting started advertising on Facebook

Now set up a simple Facebook ad to promote it. Low campaign budget is recommended $10 – 20 per day and a low cost per click. Put the click budget way lower than what Facebook recommend (ignore the warning that the bid is too low). If you do not get any clicks then bump up the clicks to the next bracket.

CPC versus CPM?

Initially CPC (cost per click) is better to test the campaign and then roll out to CPM (cost per thousand impressions) as you know your metrics.

High CTR

The goal is to get at least .30 CTR (click through rate). Whilst the average CTR is .03 Jen thinks a high CTR will lead to success for distribution. Use images every time. Eye contact is important.

Use pictures

Get a picture of a happy smiling women (from the waist up) who is looking you in the eye. If that happy smiling is doing something that relates to the product that can be great for CTR. Amateur photos showing the thing that you are selling work really well.

Add text to images

Get photoshop, Gimp or snagit to add text to the photo. You can put text in images to extend the headline. This really helps when you advertise a fan page. Use a matching font to the headline to give it the appearance of being a longer headline.

Drive Traffic internally a fan Page or externally?

If you have a custom fan page you can send them there. If the fan page is bland or auto-posted then you should send traffic offsite. Engage people or lose them. If you are going to send them to a website you can squeeze emails and you can also do that on Facebook now.

Targeting

Google and Facebook are very different. Before you create your ad you should have a great list of all you competitors and targeted people who your customer will be following. Pay particular attention to the demographics of your market. Ads should target your ideal client is massive detail according to country, state, gender, marital status, school, suburb, fans and job. The insights section of your fan page will tell you who is visiting.

Ninja Targeting Secret

You can bid on competitors names as an interest (if they are there) in the like section and it will show when people visit there. This is seriously like a stalker ad with social proof mice in. Under Jens guidance I tested this for my latest SilverCircle mastermind round and my ad followed people who were interested in me for about 35,000 impressions.

Managing other peoples accounts

Jen manages other peoples accounts because it is much easier for them than setting up Facebook aid advertising from scratch. Putting through many thousands of dollar a day takes a risk tolerance and watchful eye. Some clients use a paid service on a start stop basis so that the market can ramp up promotions.

Pausing Ads versus stopping them

Facebook is a fully manually approved ‘self serve’ pay per click engine. You will get different results for the same ad. The ad inventory draws from different ‘buckets’ and this means that you may get good or bad impressions. You have to test it.

Conversion tracking

If the only traffic is Facebook – you can easily see the results you are getting from Facebook. It is ideal to use a service like Tracking 202 to see which group of people are buying from you. Invest the time to setup a proper tracking campaign and you will get the results.

Time of day tips

The vast majority of traffic for most campaigns is prior to lunch. It seems not every worker is working! Get your campaigns running early in the day for the best results. Remember to test.

Discover more Facebook paid advertising tips from Jennifer at FbAdsLab.com

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Internet Marketing Tips For Facebook Profit (Part Two)

Internet Marketing Tips For Facebook Profit (Part One)

James — Wed, 17 Nov 2010 10:41:30 +0000

Robert Grant and Ian Chapman are the dynamic duo who produce great content relating to Facebook. To become the experts they have had to spend hours delving into the ‘ins and outs’ of Facebook. With the new attention put onto social media by mainstream press awareness is at an all time high. Now most media outlets, cinemas and newspapers are fully talking about Facebook. Robert and Ian also consult to high end clients.

The massive changes
Facebook is integrating with Paypal and the Visa network. Now people will be able to do business ON Facebook. this is a huge change because people will no longer need to leave Facebook to do business.

Facebook Places
Facebook Places taking on the ‘Foursquare’ style of locational marketing places local business into the picture. Businesses can now interact with clients and users by using a reward system. Shops and restaurants are exploding with new opportunity and this changes the game for ever.

One Billion LIKE buttons.…
The consequence of this mass roll out of LIKE buttons have caused Facebook to now refer more traffic than Google. Now we refer people to new websites via friends and fan pages rather than just search engines. This is the biggest driver affecting buyer behavior more so than any time before. This is the exact same phenomena that the Link Liberation team were saying changes the traditional SEO game for ever.

Referrals
Having a referral base with endorsed qualified traffic makes this a very interesting time to be using Facebook. Smart web masters can also use the Facebook connect feature to bring Facebook into your site. You can (depending on the Facebook pricey settings) now laser target specific demographics and run highly targeted marketing campaigns.

People will find out
At the click of a button people can share content fast driving endorsed traffic. Google must be wondering what to do about this. The other shift now is from one way marketing to integrated marketing. Modern marketers must integrate marketing channels to create a fan base. Fan pages, email marketing, viral friend referral and peer group influence used together mean you will have a super engaged audience. When we see crowds moving into a product or service area then we see a whole crowd becoming a larger crowd fast. The social movement creates a ripple effect. This is the same as when the cool kids at school create a new trend.

Offsite Integration with facebook
150,000,000 people per month are integrating with off site Facebook integration. When people on your site integrate with a plugin that connects to Facebook you will see faces and that implies social proof. Everyone sees the comments and they are almost always logged into Facebook so it is easy to place comments. When the faces belong to friends – then it is the best scenario possible. Visitors will find it hard to forget about you.

Is it dangerous to include the connect function because of leakage?
Sometimes you might not want to include a like or connect feature if you have a specific conversion path. If you have a blog then you can put a widget on the sidebar. These can also be used on an exit pop. This is a GOOD place to put it. I am adding one to my email subscription confirm page. Be strategic and think about the goal of the page.

Can we be too dependent on Facebook?
Some people build their entire business on the Facebook platform. Given FB’s consistent appetite for change users should be careful. Make sure you know the rules, Drive the traffic into your list and get into the Facebook game as much as you can while it is hot. Once you have a client list you have an asset. Facebook do make changes at times that are difficult to debate. Take the precautions such as having a dual admin for your account. That way if one person gets banned you can still manage the fan page. Participate but know the rules!

More Facebook Marketing Tips
With 5.4 Billion subscribed to fan pages you need to have one. Here are some ideas about what you can do on them:

Give people a reason to belong to your page.
Give them something as an incentive to be a member.
Get a custom landing tab that offers great content.
Give away something really really cool for your community of raving fans.
Solve problems and share other peoples cool content like embedding Youtube videos and royalty free images.
Spend a few weeks sharing great content and then ask them to help share the word.
Every now and then you can make an offer.
Events like teleseminars, webinars and information sessions can really enhance the money making side of the relationships.

Before you get started
Know the rules and the mindset for Facebook marketing. People are not there initially to buy something. You need to add value first then build relationships and offer solutions. Build a landing tab and offer them an incentive. Massive numbers are not the goal. A small focused group of raving fans are a way better and will help you grow your business faster. Keep it targeted and let like attract like.

Hot profit Tip
Locate a bestselling product and target those fans. This targeting is based around buying behavior. You are laser targeting people who have proven that they are already a buyer. This tip alone should turn your Facebook efforts into a profitable campaign… Books are a great starting point. Be sure to hit the LIKE button below

Check out Crowd Conversion for more Social Media strategies

Here is my bonus

- “FastWebFormula 2 DVD’s“ (Value $495) My 3 day workhop recordings explaining the things you really need to know about building a leveraged online business PLUS 60 days access to SuperFastResults (valid for NEW members only) valued at $194

To get your Facebook education started:

Click On this Link to Buy Crowd Conversion

Post your receipt and full mailing address here with a note requesting I send you ‘FastWebFormula 2 (12 DVD set)

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Internet Marketing Tips For Facebook Profit (Part One)

Download My Fast Web Formula Internet Training for FREE

James — Fri, 02 Jul 2010 03:47:23 +0000

Fast Web Formula is the name I gave my business system and was also an intermediate Online Marketing 3 day live workshop covering everything you see in my MindMap. Many of the students who attended FastWebFormula live workshop say it was the best Internet Marketing training they have ever received. I am now getting set for a new Internet Marketing Live workshop in Sydney (September 10,11,12). FastWebFormula 2 LIVE will be simply awesome. Get details for FWF2 here.

Free Fast Web Formula MindMap

Now that I have a new FastWebFormula2 workshop planned (with an update to my materials) I am releasing the original MindMap from the FastWebFormula event held in March 2010. The MindMap from this event is likely to be far more comprehensive than most maps and courses you buy. The reason for this is most of my results come from hard work sifting through information in the market place and then combining this with my own testing and innovations.

Everything you need to know into one Map for simplicity

The result = proven and tested resources and processes. (I have been using MindMaps for about 8 years and they make step-by-step processes very easy to rollout). MindMaps also form a simple training delivery system for me to teach others.

This is The Fast Web Formula MindMap Sneak Peak

Access Map Here

Please Make It Bigger!

You cannot see the detail in the above picture however with the PDF you can magnify it. When you get this mindmap you can take it to the printer and blow it up to a full A1 size poster. Once you have the full formula and you implement the items you can expect your business will change beyond recognition. This is literally the formula I used to build my business into a powerhouse that generates more than a million dollars in revenue per year (from the comfort of my own home office).

ZOOM Example

This Map shows some conversion strategies.
I give a detailed explanation of these in your
FREE training video series. See below:

Free Internet Marketing Training

Included with the Mindmap area series of FREE training videos (and a few bonus PDF reports) taking you through various highlights from the event. Watch as the IM experts reveal secrets about research, content, traffic, conversions, leverage and MORE! And the cost you is zero. You simply register for email updates every few days with new lessons. There are more than a dozen short yet valuable modules.

Here are a few reasons why I would hand over my profit formula.

Reason1: You get more value delivered into the Internet Marketing community and I cement my place as an innovative quality supplier of information that works. A lot of people borrow and take my ideas (I’m being kind here). I might as well receive credit for my own work, blood sweat and tears. I am the source for many of these innovations and now you can access me directly without getting rehashed content from a middleman.
Reason 2: You have the opportunity to learn for FREE and then apply these strategies to build your business to make extra profits. When you get results from this free training you will be far more likely to enthusiastically invest in my paid products such as the bargain priced FastWebFormula DVD’s (They are a mere fraction of the $4000 event cost). Many of my students now make six figures a year with ease. you will see their testimonials in my training.

Get Free Training HERE

Extracts from FastWebFormula DVDs + Transcription PDF Report

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